6 replies
Anybody using Scrivener to write sales copy? I'm curious about your workflow.

For example, if you are creating a letter for your own product, do you set up the images in your docs before you compile/export, or do you just write the text in Scrivener and then combine the text and images in an html editor, for example?

By the way, try Scrivener if you haven't yet. It takes a little getting used to, but has increased my productivity tremendously. One reason: It separates the text from the formatting. You can write text once, and print it out in multiple formats very easily. No more fighting style sheets in Word.
#scrivener #workflow
  • Profile picture of the author Will Compton
    Originally Posted by joe golfer View Post

    By the way, try Scrivener if you haven't yet. It takes a little getting used to, but has increased my productivity tremendously.
    Yeah, it looks easy to organize all your notes and the different sections of your letter, because I write the bullets first... Thanks for the heads up, I'm definitely going to give it a try.
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  • Profile picture of the author DavidG
    I use it. I think Colin Chung loves it...

    The way I use it is a bit different but basically, one section on bullets, another on research, another on ideas and the final one is outline. I go back and forth, copy/paste around and finalize everything on my outline.
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  • Profile picture of the author colmodwyer
    I'm still figuring it out... SEEMS handy, I haven't had a proper promo to write in a while though. I waste a lot of time editing in Word, so Scrivener should put a stop to that.

    Jack Forde put me onto it quite some time ago, I assume he uses it still.

    Colm
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  • Profile picture of the author jtunkelo
    I have tried Scrivener a couple of times, but never could get a handle on it really. It's possible that's because I'm so married to using Evernote for everything that it's difficult to imagine a new way to do things. I know many people who swear by it though..
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  • Profile picture of the author BrianMcLeod
    FYI: Scrivener is on sale for $20 for a few days here:

    https://stacksocial.com/sales/scrive...app-store-2011

    I love Scrivener and have sung its praises for years.

    Get it.
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    • Profile picture of the author DJ Gelner
      Scrivener has been a life-saver, on more than one occasion. I use it to write fiction since you can output your work product in any number of different formats, including MOBI, EPUB, and PDF. You can also export as a DOC or DOCX file if you want to edit it further in Word. If you're making your own products, it's essential, as you can make a PDF to sell on your own site or other merchant sites (thinking Clickbank here), then compile it as a MOBI to throw it up on Amazon--may as well get it in as many channels as possible.

      Haven't used it for writing copy yet, though...you may be on to something, joe golfer!

      -D.J.
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      D.J. Gelner
      Copywriter/Storyteller
      www.djswriting.com

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