This simple, "innocent" mistake, kills credibility...
It would seem, in order to credibly use the word, "over," the amount that follows must be a benchmark kind of number, not a specific number. Yes, specificity raises believability, generally. But it's a mistake to use the word "over" AND specificity!
How much is "over $762?" Well, if it's $763, why don't you just say THAT number?
To my way of thinking, if you're gonna use the word "over," you must use a benchmark type of number, like $750... as in: "I used it, and made over $750!"
Cheers.
-- TW
Aspiring copywriters: if you need 1:1 advice from an experienced copy chief, head over to my Phone a Friend page.
http://snipurl.com/MagicWSO
[$5 WSO!] Sorry, you're not fooling anyone! Text-to-voice apps - They're ALL CREEPY -- and they ALL SUCK! - CLICK HERE for the solution!
Aspiring copywriters: if you need 1:1 advice from an experienced copy chief, head over to my Phone a Friend page.
Direct Response Copywriting
http://snipurl.com/MagicWSO
[$5 WSO!] Sorry, you're not fooling anyone! Text-to-voice apps - They're ALL CREEPY -- and they ALL SUCK! - CLICK HERE for the solution!
http://snipurl.com/MagicWSO
[$5 WSO!] Sorry, you're not fooling anyone! Text-to-voice apps - They're ALL CREEPY -- and they ALL SUCK! - CLICK HERE for the solution!
http://snipurl.com/MagicWSO
[$5 WSO!] Sorry, you're not fooling anyone! Text-to-voice apps - They're ALL CREEPY -- and they ALL SUCK! - CLICK HERE for the solution!
http://snipurl.com/MagicWSO
[$5 WSO!] Sorry, you're not fooling anyone! Text-to-voice apps - They're ALL CREEPY -- and they ALL SUCK! - CLICK HERE for the solution!
..and you WILL contribute a verse.
Indifference is the enemy that must be conquered.
Appeal to the crowd by addressing the person.
http://snipurl.com/MagicWSO
[$5 WSO!] Sorry, you're not fooling anyone! Text-to-voice apps - They're ALL CREEPY -- and they ALL SUCK! - CLICK HERE for the solution!