Copywriting

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    Highlights of the Copywriting Section for Warrior members STICKY

    Resources for new Copywriters Top Copywriting Books Ever Storytelling Resources for Copywriters and Marketers The Biggest, Most Bad-Ass List of Awesome Marketing Lists If you want to hire copywriters... Directory ... [read more]

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    Can I ask questions about classic swipe files here?

    stanigator in Copy Writing

    I'm not asking questions here for freebie advice on my own copy. I've recently started a habit of reviewing classic swipe files. However, I got some questions that I have ... [read more]

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    Freelancers - Subcontracting Graphic Designers

    HDell94 in Copy Writing

    I'm particularly interested in knowing how copywriters go about subcontracting graphic design for their ads. Does the costs of subcontracting significantly cut into the profits they made from their clients ... [read more]

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    How do you measure your results?

    perryny in Copy Writing

    Do you compile all of the results you wish to measure into a central location? A third party application, or an Excel spreadsheet for example? -Rob

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    5 common words that should be banned from sales copy. Do you guys agree?

    NateJasper in Copy Writing

    I'm working on my very first copy assignment (one I made up myself to practice) and I've used some of these words. I just ran across this article and I'm ... [read more]

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    Direct Mail: Split Tests | Your Predictions.

    TakenAction in Copy Writing

    Basically doing split tests of a couple different sales letters and sending them to manufacturing companies in hand written #10 envelopes to promote our web design service (Note: they already ... [read more]

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    If ur hiring a copywriter, you must know this

    copyassassin in Copy Writing

    If ur looking to hire a copywriter, here's what u need to know. They come in three flavors: the idea guy, the nlp guy, the copy conversion guy. The idea ... [read more]

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    A typo of even only 1 letter can drastically change your marketing message

    J. Barry Mandel in Copy Writing

    Hi Everyone, I thought you'd be interested to see what happened on this large billboard advertisement: Typo on car dealership It pays to review your work! :p Best, Justin

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    [Bob Ross 9x12] Please critique my copy!

    LPX in Copy Writing

    Hello Warriors! A few years ago I fell in love with Bob Ross' 9x12 system, and I've been wanting to take a stab at it ever since. Currently I am ... [read more]

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    Books/Courses on Writing Powerpoint Presentations?

    06blawton in Copy Writing

    Hi everyone, Could anyone with experience writing sales PPT presentations point me in the direction of a good course/book on the matter? I know the basics, but a B2B IT ... [read more]

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    Carline Anglade-Cole interview

    joe golfer in Copy Writing

    Copywriter Wesley Murph (no connection) scored a rare interview with Carline Anglade-Cole. Here is more about her from her site: Carline Anglade-Cole "For the past 14 years, I've created, multi-year ... [read more]

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    Do you suffer from this writing syndrome?

    joe golfer in Copy Writing

    Andy Bobrow is a writer on the NBC show "Community." In this article he details a writing malady that also affects copywriters at times. https://medium.com/@abobrow/d703b80ff3e5 He explains how to treat ... [read more]

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    Easy Steps to Writing Sales Copy That CONVERTS

    XponentSYS in Copy Writing

    Here is an easy to follow outline to help you write sales copy that converts. STEP ONE: Develope your avatar. That is, define who you're writing to. STEP TWO: Write ... [read more]

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    Question for my copywriting homies

    SamOne in Copy Writing

    Hey y'all Very quick question on writing sales letter copy... Do OTO and Downsell letters follow the same format as front end sales letters? Cheers

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    Words and Phrases on Squeeze/Sales Pages

    Shaneman in Copy Writing

    Hi everyone, Do you have any favorite words or phrases that you like to use on your squeeze pages, sales pages and emails that you feel converts visitors into subscribers ... [read more]

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    1-on-1 copywriting coaching

    daybas1 in Copy Writing

    Hi guys, I've been working on internet marketing now for a good 6 months, I've bought lots of products from John Carlton's book to Lee Murray's WSO. But what I ... [read more]

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    WTH: Copywriter for Autoresponder(s) & Squeeze

    avalanche in Copy Writing

    Reputable investment training course (not a MMO product) is looking for an experienced copywriter to help build out at least one, and possibly 2 autoresponders. 1) Autoresponder for leads signed ... [read more]

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    vintage ad - fighter

    joe golfer in Copy Writing

    Sometimes you just have to fight. Like this guy in an ad from 1885. By why the pipe?:

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    How to properly brand a product list.

    jmarc55 in Copy Writing

    Hey guys, I've been looking around and couldn't find he answer I was looking for so I guess I'll just ask here. What I'm looking to do is create a ... [read more]

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    B2B clients using direct marketing

    joe golfer in Copy Writing

    I write white papers, case studies and the like for B2B tech clients. I'm curious if anyone works with B2B clients who regularly use direct marketing like long copy direct ... [read more]

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    Brand over brain

    joe golfer in Copy Writing

    NPR's TED Radio Hour podcast takes a look at how brands influence our brain. When you believe a product is better, your brain will make it better. Belief in the ... [read more]

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    Funniest amateur car ad of all

    RickDuris in Copy Writing

    http://www.youtube.com/watch?v=JJ0nkStZnWo

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    A couple questions on how to learn copywriting.

    NateJasper in Copy Writing

    How did you practice when you were just starting out? I don't know what to write about. Are the modern book on copywriting better than the old classics? If so, ... [read more]

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    "Get FREE Access!!!" vs. "This is a 100% FREE membership. No credit card required."

    ahakimi in Copy Writing

    Hey guys, Working on my optin form and just wanted some opinions. The setup looks like this: INSIDE SECRETS TO (fill in what they're getting here) "Get FREE Access!!!" vs. ... [read more]

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    Landing page 'idea'

    Bart de K in Copy Writing

    Hello guys, I am currently busy starting my own business. I have a product, I have done market research and feel like it's time to start working on my landing ... [read more]

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    Getting started with case studies

    samabel in Copy Writing

    Hi all, I'm a new copywriter looking to get started by focusing on case studies. There are a bunch of great resources for newbies in this forum already, but does ... [read more]

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    Could someone review an email pitch for me?

    timpears in Copy Writing

    Could someone review an email pitch for me? I have written an email pitch to send out and try to generate some interest. I have sent out a few, but ... [read more]

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    For Those of You Who Wanna Know How An About Us Page Is Done...

    Cam Connor in Copy Writing

    Just had to share this, it's solid gold: About Us - Citrix

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    Your thoughts on this guarantee, please?

    Michael Meaney in Copy Writing

    Hey you clever guys and gals, mind if I run this 'no quibble money back guarantee' by the WF's creative collective? Btw it's not an IM product. Listen, if you ... [read more]

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    Guarantee vs. Risk Reversal

    stanigator in Copy Writing

    I tried to find resources describing the tradeoffs between each of them. I'm trying to figure out which one I should be using. Does anyone here recall a resource or ... [read more]

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    Please Critique My Membership Site!

    kL33tomm in Copy Writing

    h@@p://emotionalclearinghypnotherapy.com/ Please also suggest methods to promote it so that people will sign up for the membership! Thank you.

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    Just ask.

    gjabiz in Copy Writing

    This is a case study of testing copy and minimalism. When I worked at Suarez Corporation Industries, one of the tests I conducted was a "just ask" campaign. I called ... [read more]

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    The Ultimate Headline Writing Strategy

    Kunle Olomofe in Copy Writing

    Got time for a quick and painless headline writing lesson? Yeah? I used to really suck at writing headlines for so many years until I came up with this simple ... [read more]

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    One technique that helped my businesses hit 7-figures.

    shawnlebrun in Copy Writing

    Before I got into writing copy for clients... I sold a ton of my own products and services. Since I knew the importance of good copy... I was always curious ... [read more]

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    Graphic Design and Layout

    Spiderwebcopy in Copy Writing

    Hi all. I'm new to this forum and a fairly new copywriter as well. Just wondering how you more experienced guys handle the design and graphic elements of your web ... [read more]

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    Who Does the Layout?

    chrisrock789 in Copy Writing

    Hey guys, quick question for you. I just wrote my own copy sales letter. It is 3 pages. The problem is, I have no idea how to do the graphic ... [read more]

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    First Draft Sales Copy Notes? Car Buyers Insiders Guide

    screwaverage in Copy Writing

    My first sales copy for my car buyers insiders guide. I am looking for the flaws in my first draft. Check it out landing page 1 — Car Buyers Insiders ... [read more]

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    Critique my sales email please

    SteveLondon in Copy Writing

    Hi all, I'm a long-time lurker, first-time poster. Currently a freelance journalist and now moving into blogging and hopefully more marketing-oriented areas. Direct mail is an area I'm keen on ... [read more]

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    Any advice for your wrist?

    Tony M in Copy Writing

    I've been working like a mad man these past two weeks (huge email follow up series) and my wrist is killing me. Any advice from the veterans here? I've taken ... [read more]

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    Copywriting Help For Fishoil.com

    Fishoil in Copy Writing

    We have been having difficulty making Fishoil.com convert for some time now. We have tested different versions and copy but have yet to see positive results; however, we are not ... [read more]

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    BUTTERFLIES, BULLDOGS AND A STRANGE SALESMAN

    Michael Newman in Copy Writing

    I have sold the following in the past: • Soap • Christmas gift items for children • A device for optimizing fuel consumption • Nylons • Software • Internet services ... [read more]

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    Do you find this ironic?

    Alex Cohen in Copy Writing

    How many times have you heard a copywriter say, "My family and friends still don't understand what I do..."? I've heard it a lot and find it ironic. Really? You're ... [read more]

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    Question About AWAI And DirectResponseJobs

    Hey guys, I just have a quick question... Hopefully there's someone here who can answer it. I was looking at AWAI's Direct Response Jobs board and I tried to sign ... [read more]

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    The niche-iest niche to ever niche?

    angiecolee in Copy Writing

    I stumbled across this today and immediately fell in love: The Purple Store - Everything We Sell is Purple They sure do know their target market. Those of obsessed with ... [read more]

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    Squeeze page critique. Is this effective?

    ahakimi in Copy Writing

    Guys, take a look at my squeeze page HERE that I just made. It's a complete work in progress/prototype, and am publishing it strictly here for critique purposes. Let me ... [read more]

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    Sales letter to sell the Gary Halbert Letter?

    joe golfer in Copy Writing

    Did Gary Halbert use a direct mail sales letter to sell The Gary Halbert Letter back in the day, similar to how sales letters are used to sell investment newsletters, ... [read more]

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    My copy's sold millions: here's a quick tip

    kencalhn in Copy Writing

    When writing first drafts, rather than sit at the computer, I go old-school and either: a) get out of the house, to a starbucks or library or park, to write ... [read more]

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    A growing industry in the USA

    joe golfer in Copy Writing

    According to CBS News, marijuana is projected to grow from a $2.5 billion/yr industry to $10 billion in the next few years in the USA. Has anyone been approached to ... [read more]

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    Books on direct marketing and lists?

    JDWater in Copy Writing

    Hey, I used the search function and didn't come up with much (Bill Glazer outrageous marketing is the only book I've found referenced). I don't understand lists very well and ... [read more]

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    How to use your email to get current sales letter swipes

    shawnlebrun in Copy Writing

    For me... using a swipe file is kind of a love/hate relationship. There are times where I'll use a swipe file for motivation/direction/structure... and then there are other times where ... [read more]

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    Current Swipe

    grantpolachek in Copy Writing

    Does anyone have resources or strategies for consistently finding copy that is 'pulling great right now'?

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    Beautiful Homepages - Which Copywriters have the best website desings?

    slowgain in Copy Writing

    I've been looking at the directory of copywriters one by one and it's pretty slow going. I like the look of a lot of the sites out there, but does ... [read more]

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    Clever

    RickDuris in Copy Writing

    And super useful. Especially for an ad. Nivea Ad Protects Kids At The Beach [THE BRIEF] - Business Insider Now the question becomes what are they doing to transition to ... [read more]

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    Please critique my VERY FIRST video salesletter

    nickr8 in Copy Writing

    I've been copying sales letters by hand (as Gary Halbert recommends) to learn a little bit of copywriting. Here is my very first VSL: http://copybuddy.com/ (it's more of a test ... [read more]

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    When was last time you received a classic long format sales letter in the post?

    GuerrillaIM in Copy Writing

    I have read several books on traditional style sales letters but I very rarely receive one in the post. Every time I open my mailbox it is filled to the ... [read more]

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    Do You Want To Be The Best... Or Not?

    Mark Pescetti in Copy Writing

    There are a lot of copywriters. More everyday. But when you actually get some controls under your belt, you're in the company of an elite few. In other words... The ... [read more]

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    Snake Oil or a Scientific Process?

    Michael Newman in Copy Writing

    What do you think of the advice that is often given to beginning copywriters -- especially, the one that suggests COPYING great sales letters by hand, do you think it ... [read more]