How to boost sales on Amazon

by 17 replies
Hello. Not so long ago I became interested in the Amazon and decided to try mymself in the white lable. It seemed simple enough: items chosen, vendor found, all successfully delivered and paid, created a product page, first reviews and sales... There were 8 orders, nothing more. Realizing that I'm new in marketing, I would like to ask you for tips to increase sales of goods, how to promote it. Already have item page with boolets, images, description. All items on FBA. In Kitchen current rank 200k+.

Topic: cooking tools.

Thank you in advance.
#ecommerce sites, wholesaling & drop shipping #amazon #boost #marketing #sales
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  • Profile picture of the author malikshahid3232
    7 Ways to increase sales from Amazon

    1. Goods in the FBA is available to members of Amazon Prima
    2. Your goods are likely to fall into the buy box
    3. Exclusive access to customers who shop at the last minute
    4. Best customer service
    5. Execution of orders from other sales channels
    6. Access to the international level
    7. FBA more cost-effective than the shipper
    • Profile picture of the author extrim25
      Originally Posted by malikshahid3232 View Post

      7 Ways to increase sales from Amazon

      1. Goods in the FBA is available to members of Amazon Prima
      2. Your goods are likely to fall into the buy box
      3. Exclusive access to customers who shop at the last minute
      4. Best customer service
      5. Execution of orders from other sales channels
      6. Access to the international level
      7. FBA more cost-effective than the shipper
      Thanks for the answer.

      1. All items is on FBA. How to check avaliability for Prime members?
      2. White labled product.
      3. Dont understand.
      4. No orders to verify that.
      5. What channels to use for kitchen accessories? Instagram? FB?
      7. Already FBA.
    • Profile picture of the author Melanie Lunny
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    • Profile picture of the author joansmith
      Originally Posted by malikshahid3232 View Post

      7 Ways to increase sales from Amazon

      1. Goods in the FBA is available to members of Amazon Prima
      2. Your goods are likely to fall into the buy box
      3. Exclusive access to customers who shop at the last minute
      4. Best customer service
      5. Execution of orders from other sales channels
      6. Access to the international level
      7. FBA more cost-effective than the shipper
      I have always wanted to sell on Amazon because you don't have to entirely depend on Google for SEO and now I think I just might try. Thanks for the great pointers
  • Profile picture of the author avowzone
    1. Get some good reviews of your product
    2. Promote them in various social media sites
  • Profile picture of the author johnbrent606
    - Get Reviews
    - Give it away for free
    - Improve your SEO
    - Stay competitive and win the Buy Box
    - Get advertising
    - Discounts, Discounts, Discounts
    - Marketing outside of Amazon
  • Profile picture of the author james flynn
    Well I presume you've done your homework. Your product rank is pretty descent and I think you can increase your sales if you can incorporate good marketing in your business. Set up an account on pinterest and post best image from your inventory with different thought provoking quotes. Your image must portray a cool vibe so that your clients feel inclined to eventually click on it. Apart from that use visual and video advertisement on facebook or twitter to spread the word.

    Cheers-James
  • Profile picture of the author Salim Hossain
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  • Profile picture of the author James Gray
    Originally Posted by extrim25 View Post

    Hello. Not so long ago I became interested in the Amazon and decided to try mymself in the white lable. It seemed simple enough: items chosen, vendor found, all successfully delivered and paid, created a product page, first reviews and sales... There were 8 orders, nothing more. Realizing that I'm new in marketing, I would like to ask you for tips to increase sales of goods, how to promote it. Already have item page with boolets, images, description. All items on FBA. In Kitchen current rank 200k+.

    Topic: cooking tools.

    Thank you in advance.
    Use Amazon Market Research and Trends Tracking Tool. This web based tool give you keyword suggestions, best seller tracking, product reviews tracking and estimated trends graph. Then you will how to optimize your amazon products
  • Profile picture of the author evaonaleus
    Yes, You can easily choose for tracking amazon tracking tools
  • Profile picture of the author azher9
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  • Profile picture of the author lakatos
    A Top Amazon Reviewer who agreed to review my new product told me a few things that were helpful and eye opening :

    1. When requesting reviews, always use the coupon codes in Amazon to send the reviewer the free / discounted trial because it will show them as a Verified Buyer and will rank your listing higher in Amazon.

    2. If a lead or buyer that lands on your page doesn't buy on the first visit (convert) then this hurts your ranking.

    3. First view purchases on Amazon are gold. The more you have the more likely Amazon will suggest your listing in the results. (Launch importance)

    4. Your item in someone's Amazon Wish List is free advertising -- Because if anyone ever orders from that person's wish list, all the other items in the list will forever be marketed to that person who bought from that wish list. SO... you should get your friend and family to add your product to their Wish Lists.
  • Profile picture of the author silveroaks
    i believe the most important that makes all the difference on amazon is the reviews. Therefore you should look for ways to increase your reviews and maybe use that feedback to modify or improve your product if that is possible.
  • Profile picture of the author JamesONeill
    Two things: (1) reviews, (2) sales.

    Seems obvious, but its a bit of a catch 22 - becoming a higher ranking seller leads to more sales, but you need more sales to become higher ranking.

    A technique I have used is funnelling customers onto Amazon. So, from my Instagram page, I would funnel people to my Amazon to purchase my item, even though I was making much more per sale on my own site. But this is a long run game - this led me to rank higher and therefore access Amazon sales I wouldn't have previously accessed.
  • Profile picture of the author shahmonir
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  • Profile picture of the author axy
    To boost sales you should aggressively run Amazon PPC, if you haven't already. Start by running an auto campaign (let it run for a few days/weeks) and pick out the most relevant keywords Amazon has generated for you. Then plug those keywords into a new manual campaign with a higher CPC bid to improve (and control) where your ad appears on Amazon's SERP.

    To control your PPC spend you'll need to pay close attention to your CPC spend and determine your target ACoS. Sellics has a good PPC manager tool for this, they breakdown the performance of your individual products & track your sales data in real time.
  • Profile picture of the author ZanyZebra
    Originally Posted by extrim25 View Post

    Hello. Not so long ago I became interested in the Amazon and decided to try mymself in the white lable. It seemed simple enough: items chosen, vendor found, all successfully delivered and paid, created a product page, first reviews and sales... There were 8 orders, nothing more. Realizing that I'm new in marketing, I would like to ask you for tips to increase sales of goods, how to promote it. Already have item page with boolets, images, description. All items on FBA. In Kitchen current rank 200k+.

    Topic: cooking tools.

    Thank you in advance.
    Think different.

    I feel your pain and sympathise. I was in a similar position a few years back on amazon. Struggling along with some sales on a couple of decent products, but nothing to write home about.

    The huge change came when I changed from having an amazon business with a couple of decent products to a branded company.

    However, when I started to focus on building a brand to fit a particular demographic of customers, my mind switched from 'how do I get more sales?' to 'what more do these customers need that would add value?'

    This switch was the catalyst. Increase in sales did not happen overnight but steadily they grew as I introduced new products that fitted the demographic. Interestingly, when sales of new products grew, sales of my 'old' products grew too. It had a very positive effect.

    Today I am well into 6 figures a month in business, and have been for quite some time, still growing strong, and with a branded business not only an amazon business.

    Good luck with your ventures.
  • Profile picture of the author joy4028
    Hi!
    1. Create a eye catchy title, description.
    2. Select best keyword, it's help huge to reach customers.
    3. Create a affiliate site and share your product. One ex-bound traffic is more effective then hundred Amazon visitors.
    4. Try PPC.
    5. Collect some realistic positive reviews.
    6. Use SEO, most of top seller use.
    Sorry for bad English.
    Thanks

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