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Newbie in dropshipping and i got some problems with facebook ad

by Jacob Abderrafie
6 replies
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Hello Everyone

i'm newbie here in WF, i was a normal visitor and i decide to became one of the members

Well, i'm newbie in Dropshipping and i use shopify as an e-commerce platform

my only problem is with facebook ad , i can't get sales and if it happen i got expensive conversions rate

i started with some courses in udemy to get ideas about facebook ad and i had some campaigns ,the results for the last one was i spent 310$ in a week for 4 conversions onlt i can't even scale it with this high rates

any ideas !
#dropshipping #facebook #newbie #problems
  • Profile picture of the author dave_hermansen
    We tell everyone in our course to start with Google Shopping ads and Bing Shopping ads. People who see those are actively looking for your products. NOBODY using facebook is there because they are looking to buy something. That is why conversion rates are generally horrible from Facebook ads. We use Facebook remarketing only for people who have already visited our sites since they have already shown a desire for our products!
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  • Profile picture of the author Jacob Abderrafie
    Thanks for advice
    i tried Google Shopping ads , there are huge competitive in my niche
    i'm using facebook because i know someone using facebook spent 1k$ on facebook ad and he get 10k$
    daily of sales
    that's why i need to discover how to make this happen
    i tried facebook ad in other countries and i get success , i get more then 50 sale per day
    but i couldn't do it in USA
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    • Profile picture of the author dave_hermansen
      Originally Posted by Jacob Abderrafie View Post

      i tried facebook ad in other countries and i get success , i get more then 50 sale per day
      but i couldn't do it in USA
      Maybe your landing page isn't optimized well for U.S. visitors. Americans are a little less forgiving when it comes to proper grammar. Many also do not order if they suspect the company is not American or if things ship from overseas.
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      We help sellers get the MAXIMUM amount for their websites and all buyers know that these sites are 100% vetted.
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    • Profile picture of the author CqbSpartan
      Look at Ben Molal videos on Youtube on doing FB ads...very thorough...
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  • Profile picture of the author Splatterfox
    Originally Posted by dave_hermansen View Post

    We tell everyone in our course to start with Google Shopping ads and Bing Shopping ads. People who see those are actively looking for your products. NOBODY using facebook is there because they are looking to buy something. That is why conversion rates are generally horrible from Facebook ads. We use Facebook remarketing only for people who have already visited our sites since they have already shown a desire for our products!
    I agree. Personally I use(d) both and like both, but depending on your product Google is the way to go. Facebook is good for products your customer might not know yet or "impulse" buying decisions. But nobody impulsively buys a boring or too common product. Facebook is awesome for branding and leveraging your ad budget through sharing, social proof and thelike.

    Originally Posted by Jacob Abderrafie View Post

    Thanks for advice
    i tried Google Shopping ads , there are huge competitive in my niche
    i'm using facebook because i know someone using facebook spent 1k$ on facebook ad and he get 10k$
    daily of sales
    that's why i need to discover how to make this happen
    i tried facebook ad in other countries and i get success , i get more then 50 sale per day
    but i couldn't do it in USA
    Don't do something because you know someone who does it successfully. I can also tell you about people selling millions a month through Google or Instagram. I know people making millions through Pinterest. So don't go this route, think about the audience you are targeting and where they are most likely located at and what would be the best place to get in touch with them.

    I also made a video about AdWords VS. Facebook, maybe it clearifies it a little bit more for you:

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  • Profile picture of the author nirajan
    There can be multiple reasons for not converting very well. One important is the target audience, I am sure you have done this correctly as you took some courses in Udemy.

    You might wanna try a different approach if it is expensive, for example, instead of boosting product on Facebook, create a video about the product and boost it.
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