I've setup an online sweet shop, my prices seem to be cheaper than my competitors along with shipping, I also have some hard to find sweets in the UK such as American candy. I'm currently running an AdWords campaign and a lot of traffic is coming from that currently, but even though I've made a few hundred in the first few weeks - it's not outweighing the AdWords costs. I want to try and get my site some more organic traffic but I'm struggling, does anyone have any tips on how I can rank higher up (I'm a bit concerned in getting mass backlinks, but I'm struggling trying to build natural ones).
Does anyone have any advice?
Here is what i have done up to now:
- VAT Registered
- Cheap shipping
- Cheap sweets
- freebies for customers
- Blog (some good content)
- Facebook (few hundred likes)
- Google plus page linked to site (about 50-60 +'s)
- Links on wikipedia
- Heavily customized design (I think it looks good)
- Opencart SEO plugins
- 400+ Products (about 200 have product descriptions)