Bad Domain Name Choice

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I noticed that my newest domain is the same as name of an very popular organization. Many people search for them, come to my site and just leave. I checked their searches and I know that they search for that organization (they have .com and mine is .net). I have extremly high bounce rate because of that. My site is young and I have only several posts. I paid this domain for three years. Maybe I should give up and buy another domain name. Any sugestions?
#bad #choice #domain
  • Profile picture of the author OnlineStoreHelp
    Domain names are so cheap it would make sense. What you should do with the existing domain name is see if you can monetize it through parking it where you can get the Ad revenue.
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  • Profile picture of the author GB Solutions
    I have had several clients in the same situation when I get hired on to consult. There are a few things you can do to try and minimize your bounce rate. When a search engine decides your website (a page on your website) is relevant enough to display in a search Query, it brings up specific aspects of your website or of a page on your website that is most releveant to the search phrase. Making sure these items are very descriptive to what your page/site is about, will help you avoid people clicking on your link when it is not what they want. Below are a few basic SEO tips that may not affect when you appear when people are searching for a domain name that is similar to yours; however, it will help the organic search result better reflect what your website (page of your website) is about so they do not mistaking click on it thinking it is something else.

    1) Website Title (not to be confused with the domain/URL)
    2) Individual Page Titles
    3) HEADINGS in your content
    4) Descriptive Anchor Text
    5) Website Title Prefix/Suffix
    6) Page Meta Title
    7) Page Meta Description

    In the future, I would always try and go for a (.com). I don't think search engine algorithms rank any one suffix higher than other; however, and many marketers will agree, you cant always trust the end user to know and think like we do.
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    • Profile picture of the author serryjw
      Originally Posted by GB Solutions View Post

      I have had several clients in the same situation when I get hired on to consult. There are a few things you can do to try and minimize your bounce rate. When a search engine decides your website (a page on your website) is relevant enough to display in a search Query, it brings up specific aspects of your website or of a page on your website that is most releveant to the search phrase. Making sure these items are very descriptive to what your page/site is about, will help you avoid people clicking on your link when it is not what they want. Below are a few basic SEO tips that may not affect when you appear when people are searching for a domain name that is similar to yours; however, it will help the organic search result better reflect what your website (page of your website) is about so they do not mistaking click on it thinking it is something else.

      1) Website Title (not to be confused with the domain/URL)
      2) Individual Page Titles
      3) HEADINGS in your content
      4) Descriptive Anchor Text
      5) Website Title Prefix/Suffix
      6) Page Meta Title
      7) Page Meta Description

      In the future, I would always try and go for a (.com). I don't think search engine algorithms rank any one suffix higher than other; however, and many marketers will agree, you cant always trust the end user to know and think like we do.
      Let me the first the welcome you to our inbreed forum. I love your post. Think it's bad now, wait until next year with 1000 new extensions.
      dragica659 I would agree switch to a .com before you spend a ton of advertising dollars
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  • You can still buy another domain and do a 301 redirect.

    It's a pretty easy fix and you'll not lose any SEO value.
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  • Profile picture of the author haero
    I always buy domain names that exactly contain a keyword that is part of my blog niche - and as a rule of thumb - better find the .com one!
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  • Profile picture of the author Arun Chandran
    You could offer a similar product or service as the other site, if possible.
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