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Tips on how to increase conversions on your webstore

by BigVirtualPlanet
5 replies
  • ECOMMERCE
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Many of webstore owners struggle with conversions.
Here are some tips that might help you increase your conversions.

1. Very detailed product description and product images - good example; Amazon

2. Offer good discounts and special offers

3. Various payment options

4. Be sure to stay in touch with trends

5. Your site needs to be user friendly, easy to navigate and make sure it's optimized for mobile devices

6. Having videos is always a big plus


Feel free to add more.
#conversions #increase #tips #webstore
  • Profile picture of the author Solid Commerce
    Product descriptions are definitely a GREAT way to increase conversion?

    But what does this mean? There's got to be a bit more to it than simply telling someone to "write excellent product descriptions," right? What even constitutes a good product description?

    It's actually a bit of real estate that a lot of online sellers don't utilize to its fullest extent.

    Your product descriptions are a great place to really make a splash. Show your customers who your company really is, and what your brand is really like. Let your brand's personality really shine in the product descriptions. Make them fun, entertaining...memorable in some way.

    When product descriptions are treated right, they can be a HUGE help for online sellers.
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  • Profile picture of the author jumbo1
    Regarding payment methods, is Paypal alone enough considering it can process credit cards so the buyer doesn't necessarily need a Paypal account?

    Beside Paypal I've tried Skrill, which is a very good CC processor, but doesn't have the flexibility (nor popularity) that Paypal has.
    What other payment methods should one add to an ecommerce website?
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    • Profile picture of the author BigVirtualPlanet
      Originally Posted by jumbo1 View Post

      Regarding payment methods, is Paypal alone enough considering it can process credit cards so the buyer doesn't necessarily need a Paypal account?

      Beside Paypal I've tried Skrill, which is a very good CC processor, but doesn't have the flexibility (nor popularity) that Paypal has.
      What other payment methods should one add to an ecommerce website?
      Paypal is definitely the best, but not everyone has an account so you should add direct CC payment on your site for as many CC's as possible.
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  • Profile picture of the author Linnworks
    Nice post!

    I thought PayPal can accept card payments with out the buyer needing an account.

    My suggestions
    A simple check out page, easy and quick to fill, not multiple pages/fields to go through.

    Good call to actions - a quick buy option is always great.

    A clean and professional looking site. People only want to buy from trust worthy sites.

    If you need more potential leads/customers then sell on the popular marketplaces and use the sales history to generate a mailing list advertising your site.

    All the best,

    Charlie McBroom
    Ecommerce Specialist
    Linnworks
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    • Profile picture of the author John Matthew
      1. Integrating your site with social media such as Facebook, Twitter, Pinterest, Instagram, and many more.
      2. Rich content, articles and blogs
      3. Secure payment services.
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