For 2015... Using Hashtags in Subject Lines ?
I guess the reasoning behind it is (as the Article says) it puts a social media component to your email. And the Email does NOT have to even be open to be effective. Think, sharing on social networks
Here is the Article of whats in and whats out for 2015.
Enjoy
http://blogs.salesforce.com/company/...15-121814.html
- Robert Andrew
This is EXACTLY how to build a list of HUNGRY repeat buyers