Learn from my Pastor of what NOT to do in Email Marketing !
In a roundabout way I might add
This past Sunday we went to our usual sunday school and regular Worship Service.
We have been going to this Church for a year now. And we love it. The people are great, the child care and Sunday School is amazing for our kids.
But one thing that kind of bugs me and my wife is our Minister. He is a good guy. Don't get me wrong. Really nice.
But quite frankly he is totally inept in being able to engage with his Congregation during the Sermon.
The reason ? He just cannot or does not want to master the craft of Story Telling. And good Story Telling that the members of the Church can understand and relate to.
His Sermons are bland and the pews are literally about 25% filled. And dammit, if I hear one more Story about Paul and the Corinthians and how these early Biblical figures relate to us..well I think I am going to scream and pull my hair out
Every now and then he will BEGIN to talk about a memory of his childhood or wife but just as it starts to get interesting he will pause and get back to the same old boring theological diatribe that has caused the Church pews to literally be turned into a heaping ghost town
So guys in your emails learn to tell fun, interesting, captivating stories and learn how to make your own experiences 'relatable' to your Subs.
Learning to do this will carry you far in List Building
And just please, please don't pull a Pastor John on them lol
David Hunter | Duke of Marketing
www.DukeOfMarketing.com
www.BibleAndFriendsYouTube.com