Affiliate offers sent to "freebie list?"

15 replies
Hi folks,

Just a quick question. Should my "freebie" email list simply direct to my main product I'm selling or should I be weaving in affiliate offers if I'm so inclined? I have relevant affiliate offers in my "buyer's list" sequence, but should I be leaving those out in my email sequence to people who just opt in for my free report? Any thoughts?

Scott
#affiliate #freebie list #offers
  • Profile picture of the author moberther
    Scott,

    If they opted in to your list for a specific type of information you can share information of that variety. If the information comes with a helpful suggestion about a product that is relevant to that type of information than there is no problem.

    Just make sure you are leading with helpful/educational information and you should be fine. Real problems happen when you hard sell people irrelevant information or make poor recommendations.
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  • Profile picture of the author Bryan Harkins
    Hey Scott, a big part of this depends on the niche and how you built the freebie list...was it built through a blog? Solo ads? PPC?

    Reason I am asking is because some sources of traffic are more inclined to buy than others. Solo ad lists usually aren't as responsive to affiliate offers as a list built through a blog. Does that make sense?
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    • Profile picture of the author ScottBeckstead
      Hi Brian,

      I was planning on initially building my list through solo ads, but I love the idea of incorporating a blog. I haven't heard that subscribers opting in from a blog are more responsive to affiliate offers, but I suppose it stands to reason.That trust factor is going to be there.
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  • Profile picture of the author discrat
    Originally Posted by ScottBeckstead View Post

    Hi folks,

    Just a quick question. Should my "freebie" email list simply direct to my main product I'm selling or should I be weaving in affiliate offers if I'm so inclined? I have relevant affiliate offers in my "buyer's list" sequence, but should I be leaving those out in my email sequence to people who just opt in for my free report? Any thoughts?

    Scott
    If these Products you are promoting to your Buyers List are relevant to Freebies I say why not !

    It won't hurt. But many times with a freebie list you will want to be promoting a basic Product and for me I call it my flagship Product.

    After they buy this, then I promote more specific related products to help them further.



    - Robert Andrew
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    • Profile picture of the author Gabe Hoverman
      Scott,

      Promoting affiliate offers to a freebie list won't get the same response as promoting them to your buyers list, but you can still do it. Just make sure your offer is relevant to the freebie you used to build the list and that you're not trying to promote to them right from the get-go.
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      • Profile picture of the author ScottBeckstead
        Thanks Gabe for the feedback, very helpful. At the moment my email sequence for my freebie list consists of only about 10 emails, which directs back to my primary product. My buyer's list consists of about 22 emails at the moment, mixing solid information with the occasional affiliate offer.
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  • Profile picture of the author DZM
    Is far better if you have your own products for every situation (which requieres a lot of dedication but it's a relly good idea). If you don't, promote affiliate offers.

    Low price products can help you build a buyers list, then you can upsell.
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  • Profile picture of the author Jarodd W
    In my opinion - it's DEFINITELY best to promote a very low ticket product to your freebies list. When I say low-ticket I'm talking $1-$5.

    They're on your freebie list for a reason. They either don't quite trust you yet - they haven't seen something they liked that you've offered - or worse case scenario they just don't care about you. ha ha

    Build up a similar campaign that you have for your buyers list. Hit them with quality content, more quality content and then hit them with the low-ticket offer. On this offer - make sure that you OVER DELIVER. Amaze them with everything they'll receive for such a low price. This is how you'll establish your relationship and trust with your new buyer and assist in converting those freebies into buyers.

    Also - on thing that I found that always helps - be transparent. Don' be afraid to get on video! :-)

    Affiliate marketing helps and it's nice. But it's always better to keep things in house so that on your end you can switch that freebie seeker to a buyer - you can't do that though if you go the affiliate way. I would save affiliate offers for your buyer list. Just my opinion.


    Hope that helps!
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    • Profile picture of the author ScottBeckstead
      Hi Jarrod,

      Thanks for the excellent reply. I have a relatively low priced item I am offering via my freebie list, but it falls a bit higher than the $1- $5 range. I am going to test it and see how it does. My buyer's list to this point consists of affiliate offers approximately every 3rd email. I also like your idea of being transparent...helps build trust! Thanks again for the excellent info!

      Scott
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  • Profile picture of the author Javisito
    I cannot see why not. But the best would be to have your own products actually and build your own name.
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  • Profile picture of the author mizhurley
    I can't see why not either,some how they are all freebie list at first but you still can send them offers of affiliates programs or your own products it all comes down to how you write your emails or sale pages to get their interest some times.
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    • Profile picture of the author ScottBeckstead
      Thanks for the reply mizhurley, I appreciate the feedback. I think I may incorporate some low end affiliate offers into my freebie list. I like the campaign I'm setting up for my 'buyer's list, but my sequence for my 'freebie list' just seems a bit thin.
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  • Profile picture of the author AndrewStark
    The point of the follow-up series is to introduce yourself and tell the people why they should stay subscribed. It's all about injecting your personality and telling them what to expect, and why just looking for free solutions is not always the best option.

    Now when you do broadcast on a regular basis about the things happening in your niche you should have the advantage over others who just cookie cutter and have no real relationship.

    Now this will probably cost you a few unsubscribes, but the better relationship with those who stay will be far more profitable.
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  • Profile picture of the author Edwin Torres
    You can send affiliate offers, or your own products to your list. There isn't a set in stone rule to go about doing things.
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  • Profile picture of the author Matthew Trujillo
    Recommend products or services to your prospects within your niche that genuinely help them and you will do no harm.
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