What do I send to freebies and buyers?

8 replies
Lets jump into the question.

On email 3 I ask them to buy my so and so product for extra benefit. 10% buy rest don't.
Now I have 2 lists, buyers and freebie seekers.

What do you send to each from that point on?
#buyers #freebies #send
  • Profile picture of the author PureFusion
    It's good that you've separated your two lists. Your buyers list is the most important list you have! If there's one thing you want to convey to them it's value. Your buyers list is something you have to continue to nurture. When you send them emails make sure they're personal and focus on building a relationship with them.

    Your freebies list is what your trying to convert to buyers. One idea is you can continue to blast them offers and try to get more conversions over time. Another idea which works very well is to send them a blast asking them for what they want; depending on what niche you're in you'll get some great responses on exactly what your subscribers are looking for. Create a product tailored towards their input and when you launch you will have instant buyers from your freebie list that are now buyers. Again this conveys value; that you care about your customers needs and they now feel they have a personal relationship with you.
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  • Profile picture of the author egoldzone
    CPA and CPL offers is great ways to try and generate income from your list
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  • Profile picture of the author leningovea
    One cool thing you can do is to use what's called endless funnels, so you create several follow-up sequences and once your subscribers end one, they're moved to another list with another sequence (and maybe another product)

    Here an article I wrote a couple of months ago on how to set that up: How To Set Up An Endless Funnel! | Lenin Govea's Official Blog
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    • Profile picture of the author ron34689
      Originally Posted by leningovea View Post

      One cool thing you can do is to use what's called endless funnels, so you create several follow-up sequences and once your subscribers end one, they're moved to another list with another sequence (and maybe another product)

      Here an article I wrote a couple of months ago on how to set that up: How To Set Up An Endless Funnel! | Lenin Govea's Official Blog
      VERY interesting, I have yet to begin to build a list but as I have been researching the things involved in building and marketing I come across this info!
      Wow, I did not know the level you could take lists to... Something to grow in to and that is a very good thing.
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  • Profile picture of the author gruxter
    I agree with PureFusion, provide them value so you build a relationship with them and they trust you more and more. That's lead nurturing.

    Do it also to the freebie seekers, since they may not have bought yet from you because they do not trust you. Trust is built with time and they need to get value from you during this time. A good Value:Offer ratio would be 3:1, or give them value 3 times (in 3 emails) to every time you give an offer. If you can do this, you will see that your list will become more and more responsive.
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  • Profile picture of the author MuhamadEdisonA
    It' simple just promote your offer..
    But, remember, you can take hardsell for your buyer list. but don't do this for your free list. You can offer with softsell in freebie list...
    Softsell is the way to sell product which is bundle with free offer/bonuses
    Then, convert your frebie list to buyer list. Let's Rock...
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  • Profile picture of the author JSmith93
    You're already a step ahead by separating your lists. A great way to convert your freebie seekers into buyers is to build trust. Send them content rich emails, discuss what's working for you right now and what's not. Show them who you are, and then down the line bring up the product you were originally selling, or a new one to showcase how they can use all you have taught.

    The buyers list is way easier, as you already know they're hungry. So hit them hard, congratulate them for jumping in, still show them who you are, but feel free to let them know about all the great offers you have coming their way to compliment the purchase.

    Good luck!
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  • Profile picture of the author Neru79
    I think 10% is awesome. Do you send PPL offers to your freebie list?
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