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ben settle is crazy...

by Jonwebb
21 replies
Like a fox!

So over the weekend ben was marketing "titians of " apparentlly he made out with about 30k over the week end.

but man did he spam the hell out of my inbox to do it.

I lost count but I thimk it was something like 8 emails over 48 hours.I cant judge because I am not moving that kind of dollars from email.

my question is how many emails have you all personally emailed in one day and how do you feel about ben's style of marketing?
#ben #crazy #settle
  • Profile picture of the author heruma
    Yes, he is, but I like him and he is entertaining and I learned a lot from him.

    Outright, he always say that he is not for everyone. (This make his listener/subscriber feel that they are special. - I have to confess, I am one of them.)

    He make it clear that He will email everyday and He will sell everyday. Don't we always wish we DARE to do it.

    He said it loud that being in his list is a privilege, he has no fear of losing subscriber.

    I like the way he draw the attention with his subject line that always create a curiosity.

    The story telling part is always getting readers to keep reading, marketers talk about telling story but very few marketers do it.

    He entertain then sell. I like his style.
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  • Profile picture of the author Declan O Flaherty
    It's very easy to ignore an email or eight. Anyone who gets pissed because Ben sent too many emails in one day (remember, it IS a product launch model he's using) isn't someone he wants on his list anyway, I assume.

    You do realise you used the word "spam" in relation to how many emails he sent you? It's not spam,

    I like his style of emailing. The guy knows his stuff that's for sure.

    In a market (any market really) where most are people pleasing, it just makes sense to polarise and go against the grain. Most emails are written for fence sitters.

    The way I see it: you want people choosing a side. Either moving towards you or away from you. The last thing you want are people not moving at all.
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    • Profile picture of the author discrat
      I absolutely do not doubt his talent and mastery with words and copy skills, but I got bored after awhile.

      It is a little too bizarre, all the time...i.e an obvious 'strain' to always be shocking or overly clever in every email ( at least in my eyes)

      And sometimes to much of "unique"...well it really becomes not "unique" after awhile


      - Robert "benxhausted" Andrew
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    • Profile picture of the author Jonwebb
      Originally Posted by Declan O Flaherty View Post

      It's very easy to ignore an email or eight. Anyone who gets pissed because Ben sent too many emails in one day (remember, it IS a product launch model he's using) isn't someone he wants on his list anyway, I assume.

      You do realise you used the word "spam" in relation to how many emails he sent you? It's not spam,

      I like his style of emailing. The guy knows his stuff that's for sure.

      In a market (any market really) where most are people pleasing, it just makes sense to polarise and go against the grain. Most emails are written for fence sitters.

      The way I see it: you want people choosing a side. Either moving towards you or away from you. The last thing you want are people not moving at all.
      Dont nit pick over words...


      I do agree he is a great marketer and no doubt he is making " the green stuff" its just alot of emails whoa.
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      • Profile picture of the author Declan O Flaherty
        Originally Posted by Jonwebb View Post

        Dont nit pick over words...


        I do agree he is a great marketer and no doubt he is making " the green stuff" its just alot of emails whoa.
        You said it's spam; I said it wasn't.

        That's NOT nitpicking.
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  • Profile picture of the author discrat
    Originally Posted by Jonwebb View Post

    Like a fox!

    So over the weekend ben was marketing "titians of " apparentlly he made out with about 30k over the week end.

    but man did he spam the hell out of my inbox to do it.
    I might be careful in your wording. If you signed up for Ben's newsletter ( which I am almost certain you did ) then it is NOT spam.

    Spam happens when people do not get your permission to email.And start sending you stuff

    If you legitimately Unsubscribed from Ben's newsletter and then he kept emailing ...well you might have a case for shouting Spam !


    - Robert Andrew
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    • Profile picture of the author Jonwebb
      Originally Posted by discrat View Post

      I might be careful in your wording. If you signed up for Ben's newsletter ( which I am almost certain you did ) then it is NOT spam.

      Spam happens when people do not get your permission to email.And start sending you stuff

      If you legitimately Unsubscribed from Ben's newsletter and then he kept emailing ...well you might have a case for shouting Spam !


      - Robert Andrew
      Why does that matter?
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      • Profile picture of the author discrat
        Originally Posted by Jonwebb View Post

        Why does that matter?
        I guess it doesn't but I think as email marketers we ought to stick up for our fellow marketers who are operating within the Rules and maintaining a solid standard of business ethics.

        Although Ben Settle is not my cup of tea, I think he has demonstrated a certain amount of professionalism that just does not warrant the label of a Spammer


        - Robert Andrew
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        • Profile picture of the author Jonwebb
          Originally Posted by discrat View Post

          I guess it doesn't but I think as email marketers we ought to stick up for our fellow marketers who are operating within the Rules and maintaining a solid standard of business ethics.

          Although Ben Settle is not my cup of tea, I think he has demonstrated a certain amount of professionalism that just does not warrant the label of a Spammer


          - Robert Andrew
          Totally derailed my actual praise of Ben settle with this non sense...
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          • Profile picture of the author discrat
            Originally Posted by Jonwebb View Post

            Totally derailed my actual praise of Ben settle with this non sense...

            You derailed your own praise by describing that person as a Spammer !!

            Do I need to refresh your memory ??
            Originally Posted by Jonwebb View Post

            So over the weekend ben was marketing "titians of " apparentlly he made out with about 30k over the week end.
            but man did he spam the hell out of my inbox to do it.

            If you are going to make ridicolous comments without thinking before you open your mouth you will have Members like me calling you out on it
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  • Profile picture of the author sellonlinee
    Originally Posted by Jonwebb View Post

    Like a fox!

    So over the weekend ben was marketing "titians of " apparentlly he made out with about 30k over the week end.

    but man did he spam the hell out of my inbox to do it.

    I lost count but I thimk it was something like 8 emails over 48 hours.I cant judge because I am not moving that kind of dollars from email.

    my question is how many emails have you all personally emailed in one day and how do you feel about ben's style of marketing?
    Apparently,who is Ben?any link to his profile or anything?
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    • Profile picture of the author Jonwebb
      Ben settle doesn't post here, although he has in the past used threads here as topics in his emails.

      Bensettle.com
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      • Profile picture of the author iam8iam
        If you subscribed to too many lists, and day after day you have to open, sort, and delete emails, it can become a very time consuming and tedious task. I heavily use filters and send all my subscriptions directly to its respected folder. My inbox is clean, and I open my subscription folders at my leisure. Whew!
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  • Profile picture of the author sunnydaze39140
    Well...I guess he's doing something right. I've never heard of the guy, but this thread peaked my curiosity so I had to check out his site!
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    • Profile picture of the author Jonwebb
      Originally Posted by sunnydaze39140 View Post

      Well...I guess he's doing something right. I've never heard of the guy, but this thread peaked my curiosity so I had to check out his site!
      He is, dude that is married to a system that works for him.

      I've seen his system work in a few markets so it's tested.
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  • Profile picture of the author Sean DeSilva
    Originally Posted by Jonwebb View Post

    Like a fox!
    I lost count but I thimk it was something like 8 emails over 48 hours.I cant judge because I am not moving that kind of dollars from email.
    I'm all for maintaining engagement but eight emails in 48 hours? Unless the guy's house is on fire, that has to be an instant unsubscribe from me.
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    • Profile picture of the author heavysm
      He stated that he got like 150 unsubscribes over the course of sending his 8 emails, which resulted in $30k for him.

      He's judging things based on a couple things, of which he doesn't give a crap who he offends (and he has a few emails explaining this, i believe).

      I'm not into his email style but I do save his emails to have a chuckle at the end of the week.

      His focus is on maximizing profit, which means selling his membership product in every email, and as long as his complaint rate stays nice and low, which it does, he's in "good" business in his eyes.

      He's one of the more extreme examples of email marketing that I've seen (from someone who knows the game, but plays to the edge of the comfort zone consistently). He doesn't care about the people who unsubscribe, nor does he survey his list to see what they want. This is all about the Ben Settle show, and he shows that in every email.

      One nugget that he shared a while ago, which is true, is how he attacks email marketing.

      He doesn't believe in surveying his list to hear what they want, in the same way that a hunter doesn't ask its prey its daily routine. You observe, adjust accordingly, then strike.

      That may be an extreme example of "selling via email", but it just means that you do what's profitable rather than what people think is profitable. It's the difference between theory and what really works, and that's where the real profit comes from.

      Though I'm not into his aggressive marketing style, i do follow him because his emails often make me laugh, which is entertainment; another aspect that we should be doing, perhaps not in the way that he does it, in our own email marketing.
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      • Profile picture of the author discrat
        Originally Posted by heavysm View Post

        That may be an extreme example of "selling via email", but it just means that you do what's profitable rather than what people think is profitable. It's the difference between theory and what really works, and that's where the real profit comes from.

        He's one of the more extreme examples of email marketing that I've seen (from someone who knows the game, but plays to the edge of the comfort zone consistently). He doesn't care about the people who unsubscribe, nor does he survey his list to see what they want. This is all about the Ben Settle show, and he shows that in every email.

        One nugget that he shared a while ago, which is true, is how he attacks email marketing.

        He doesn't believe in surveying his list to hear what they want, in the same way that a hunter doesn't ask its prey its daily routine. You observe, adjust accordingly, then strike.
        But wait a second this goes against the grain here at WF where all the 'Experts' in email marketing say you have to softly and gently caress your List and treat them like kings and queens and over deliver and baby them for years and years.

        These 'experts' told me do not dare try to sell them on every email.

        These 'Experts' told me it is about over delivering to them and building a strong solid relationship.

        These 'Expert's told me it was a relationship fostered by continual meeting your Lists' needs and serving them and worrying about their poor little needs first and foremost and then maybe just maybe down the road( when your half broke lol) you can timidly ask if they might be interested in taking a look at your Course that is for sell

        I thought this is what it was all about !!

        Damn you Ben Settles LOL

        (Note: Yes, there is some sarcasm here )


        - Robert Andrew
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        • Profile picture of the author heavysm
          Originally Posted by discrat View Post

          But wait a second this goes against the grain here at WF where all the 'Experts' in email marketing say you have to softly and gently caress your List and treat them like kings and queens and over deliver and baby them for years and years.

          These 'experts' told me do not dare try to sell them on every email.

          These 'Experts' told me it is about over delivering to them and building a strong solid relationship.

          These 'Expert's told me it was a relationship fostered by continual meeting your Lists' needs and serving them and worrying about their poor little needs first and foremost and then maybe just maybe down the road( when your half broke lol) you can timidly ask if they might be interested in taking a look at your Course that is for sell

          I thought this is what it was all about !!

          Damn you Ben Settles LOL

          (Note: Yes, there is some sarcasm here )


          - Robert Andrew
          As long as you get constant leads into your funnels doing things more on the churn'n burn side won't hurt anything, so as long as you don't get many spam complaints.

          The funnels that I've seen of Ben go against the "guru" grain as well. He doesn't have a funnel; he just uses his email sequence to sell sell sell as if today was the last day to reach to his subscribers.

          Interestingly, in many cases it IS the last time to reach certain subscribers as many are turned off by his marketing style (they immediately unsub).

          But, again, he doesn't care about the unsub people. He even has that thing where if you only buy a month of his newsletter (email his to cancel your membership) he puts your details on his blacklist so you can't buy from him again.

          That definitely goes against the status-quo grain of marketing; by removing a potential customers ability to buy from you in the future.

          And, again, he doesn't care because he's looking for quality long term customers who buy consistently.

          Tire kickers and samplers need not apply, seriously .
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  • Profile picture of the author Isaiah Jackson
    Ben Settle is one crazy dude man.

    Is the more aggressive type when it comes to email.

    My favorite two emails from him so far (if I can even say that since I devour every single one)

    #1) How to tell who's full of crap online

    #2) Why I ignore your "feedback"

    He does email a lot though, I don't mind since it is what I signed up for.

    He says he will email you daily on his landing page.

    Clearly runs HIS business the way HE wants too.
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