Increasing email engagement rate

7 replies
Hi there,
As you go through the process of collecting leads and building them into a list of subscribers your next step is to provide them with email followup series in order to build trust in your list.
To build that trust you need to engage your subscribers into actually reading all emails you send them. One way to build that trust is to tell them stories about how you started your journey and what setbacks and obstacles you faced. Telling compelling stories is a great way to build the trust you want. What are some other ways to get them engaged with your messages?
#email #engagement #increasing #rate
  • Profile picture of the author Natashawilliams
    Well, Email marketing is always proved as great tool for increase lead and user engagement on your website. But, to attract more users you have to create an interesting and creative Email copy.
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    • Profile picture of the author omer123
      Thank you Natasha
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  • Profile picture of the author mark2016
    Banned
    [DELETED]
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    • Profile picture of the author Ray Liu
      You may also want to build some credits about your goal and achievement. Some readers are skeptical.

      They won't take actions if they see some good and proof.

      So I think you may want to consider both, engagement and your credits with them.
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  • Profile picture of the author Maria Aldrey
    Telling your unique story will always work because nobody has experienced your life. Also, in the follow-up series, you can add one email to address the objections people may have when purchasing your product. Then a case study of what life will be like after purchasing (this should be super awesome stuff) and then asking people to reply with their biggest obstacle.
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    • Profile picture of the author omer123
      Thanks Maria your suggestions are awesome but please tell me how come we know what are people's objections?. Secondly, from where you find the stuff for your email followups?
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  • Profile picture of the author greatwriter
    Ask them a question and invite them
    to reply
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  • Profile picture of the author johnlagoudakis
    Hi Omer,

    Do what Entertainment Tonight does, i.e. give them cliff-hangers!

    E.g. "In my next email, I'm going to tell you how I turned $1 into $1,000 within just 30 days, with only free traffic!"
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