Link inside email can get website blacklisted?

3 replies
Hello Everyone,

Recently I have started to do some email marketing for a client. It's been working ok so far.

Now, I wanted to ask some specific questions in regards to the content inside the email.
We build campaigns specifically designed for industries, this means that the receipient of the email has some interest in the topic we are writing about.

The way we design the email is simple:
1. We use a different domain for sending from, so the sending domain is NEVER the actual website domain.
2. Inside the email we put the real website of our company.

So, the question is simple:
Considering we are using a completely different domain for sending the emails from, but we are putting the real domain in the email content (in the middle of a paragraph for example). Can this cause our domain to be black listed?

So if we have people marking us as "spam" then is our real domain can be affected in this situation?

Looking forward for your reply.
Thank You,
Michael.
#blacklisted #email #inside #link #website
  • Profile picture of the author desireedavid
    We normally use the same email domain as the actual website.

    1. To build trust with subscribers
    2. This helps getting your email in the inbox rather than spam folder
    3. Lets clients know from the email address itself what company the email came from.
    4. To avoid confusion.

    I am not technically sure if your real website will be affected when people mark you as spam. But I would say that definitely, your website will be affected, be it directly or indirectly.

    Users can either think that the real website practices spammy techniques, or they can think that the website security may have been hacked by another entity (the email you are using) and that site security of the real company is low and easily compromised. Either way -- how can they trust that company?
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    • Profile picture of the author GlobalPay
      Thank you for your reply. I find that many companies, even large retailers, use different domains for emailing. I can only believe they do it to avoid their domain being spammed... I do agree with you that it could cause a trust issue, but on the other hand, all domains get forwarded to the real domain...

      Thanks,
      Michael.
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      • Profile picture of the author katefeesh
        If you're wondering whether your website will actually get a penalty, then no. Neither will future emails directly from the 'real' domain be marked as spam just because it was contained in an email from another domain.

        Imagine how easy it'll be for competitor domains to be sunk if that's the case!

        desireedavid gave you good advise. Your website won't get an actual penalty but it'll suffer negative brand association which is way worse. Your client would either seem like a hacker or a hack victim.

        Originally Posted by GlobalPay View Post

        I do agree with you that it could cause a trust issue, but on the other hand, all domains get forwarded to the real domain...
        Do you mean the domain mentioned in the email isn't the destination domain? One of the basic ways of telling if you've received a phishing email is if the stated and destination domains don't match.

        Using your own domain for emails projects professionalism, not just credibility.
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