Email Marketing in 2017
Came across this informative and eye-opening article, it's raised some questions about how we at SSS can improve our email marketing efforts this year:
Email Marketing trends for 2017 - Smart Insights Digital Marketing Advice
Give it a read - which of the 5 trends will you get on top of?
For SSS, it'll be a matter of further refining our targeting, analyzing and segmenting our many lists so the right messages, offers and products get put in front of the right eyes. We come across many people using the one-size-fits-all "shotgun" approach to email marketing, who wonder why they're not getting the results they want. Divide and conquer!
Of course, leveraging the power of automation for all it's worth to deliver consistent messaging across all time zones in the world. In our readers' inboxes, we want to be both recent and frequent.
The ultimate benefits? Followers get great content and great offers, and we supercharge our revenue.
How can you leverage these trends to boost YOUR marketing efforts? Interested to hear your thoughts Warriors!
Email Marketing trends for 2017 - Smart Insights Digital Marketing Advice
Give it a read - which of the 5 trends will you get on top of?
For SSS, it'll be a matter of further refining our targeting, analyzing and segmenting our many lists so the right messages, offers and products get put in front of the right eyes. We come across many people using the one-size-fits-all "shotgun" approach to email marketing, who wonder why they're not getting the results they want. Divide and conquer!
Of course, leveraging the power of automation for all it's worth to deliver consistent messaging across all time zones in the world. In our readers' inboxes, we want to be both recent and frequent.
The ultimate benefits? Followers get great content and great offers, and we supercharge our revenue.
How can you leverage these trends to boost YOUR marketing efforts? Interested to hear your thoughts Warriors!