How Solo Ads Are Scamming Your Hard Earned Money

by Nathan Isaac 113 replies
I recently wrote a post about Solo Ads called:
Are 'Guaranteed Clicks Solo Ads' A Scam?

You can search for it.

I was looking around for different ways to promote my Affiliate product Elite Marketing Pro.

Heard of Solo Ads a while back.

Bought a few courses regarding the type of adversing from such big names like Matt Lloyd and Daegan Smith.

Both had mentioned SelfGrowth.com for Solo Ads.

The only problem is it costs $1,500 - $3,000 for a solo ad, with NO guaranteed clicks.

I know what you're thinking.

"That's hogwash! No guaranteed clicks for a price like that!?"

That's right. Not one guarantee of even the slightest of a click.

But stay with me as you hear why.

These solo ad providers you see on Warrior and places like Safeswaps or Udimi. Think of them like carnies at the Carnival.

You know the games you walk by and they're trying to get you to lose some money.

"Hey sweetheart, got 300 top tier clicks with your name on it for $200"

They're all intertwined with one another.

Many of them leave the really glowing reviews for each other.

They know you'll lose money, but they make it so that it looks like you walked away a winner.

You get the Pink Unicorn to give to your mate.

Let's say you're walking by and one catches your eye with a delicious offer of 1,000 clicks for only $250 GUARANTEED.

You think just how amazing if you could get your offer in front of 1,000 people.

You'd have to make a sale for sure.

*oh you definitely do! That's their secret*


So you have a product for sale worth $50.

You take up the Carnie on his offer for 1,000 clicks for only $250.

A few days later you see a whole bunch of leads show up, and you even walk away with 2 sales!

That's $100!!

Plus all the leads you got.

What an amazing deal!!

*This is what I like to call the smoke and mirror show and this is where the magic happens* But not for you.

You run back to your friends howling in excitement about all your new leads and the two sales you made.

You follow up with your leads, only to hit a dead end with all of them.

The carnie comes back with an even sweeter deal.

5,000 clicks for $900 guaranteed 90% top tier.

Wow! How can you turn that deal down.

"Just imagine..... 5,000 people who see my offer."

This time you get 6 sales of $50.

Plus one upswell worth $300

Wow! That's amazing!!

"I made $600!! Plus a tonne of leads!"

You run off again in excitement about your sales and leads (that lead to know where)

You seem to forget the $300 you lost.

Now you tell your friends.

Your friend comes along and repeats the same process you just endured.

Which he then tells his friends and they tell their friends.

Resulting in 100's if not 1,000's of people running to play the carnies game.


The carnie made $150 off of you the first time and then $300 the second time. For a total of $450.

Now multiply that by 10 people who came to play the game after you shared your excitement.

The carnie walks away with $4,500.

All while everyone else walked away losing a total of $4,500.

But it was made to look like they actually made way with so much more. When in fact they actually didn't.


This is smoke and mirror show that's been happening and will continue to happen, unless we put a stop to this.

You can guess how many clicks you might receive, but you can never guarantee clicks.

You can only guess. So anyone who is guaranteeing clicks, should be approached with caution.

Places like ArcaMax, or SelfGrowth cost that much because you get real people and real people are random.

That's why you'll never get guaranteed clicks from real solo ad providers.

How can this be proven?

Buy a solo ad and write your title "open me"

In the solo ad, write:

Click the link below.


Watch how you magically get 100's of clicks.

You can write the absolutely worst copy, and you'll still get clicks.

Try that with a real solo ad provider.

You cannot guarantee clicks. You can only at best, guess but with the buyer knowing that's a guess based on previous stats.

You're better off cutting out the middle man and going straight to Fiverr.com and ordering top tier leads and clicks.

Then taking the rest of the $450 you would have given the Carnie, you give to your friend and say, I need you to buy this product from my site.


This is a complete smoke and mirror show.

Snake oil at its finest.

The purest of pure snake oil.

Not only have they sold ice to the Eskimos, they sold them a damn ice maker too so they can have ice all year round....

Keep your money.

Only go to places like ArcaMax or Selfgrowth and many of the other reputable solo ad providers.

Thoughts, comments, and even hate is welcome.

The more the merrier, please
#email marketing #ads #earned #hard #money #scamming #solo
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  • Profile picture of the author Orion3003
    You're very correct, and even though people find this hard to swallow, its the truth. There are no guarantees with any sort off paid traffic.
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  • Profile picture of the author DIABL0
    Any mailer that knows their data can estimate the response rate fairly well, be it clicks and even conversions.

    So solo sellers can guarantee clicks and if they fall short, they simply will resend a list or portion, another list, those that didn't open, etc, etc... whatever it takes to get the guaranteed amount of clicks offered.

    I don't understand why you think it's a scam.

    I don't sell solo ads, so I'm in no way bias one way or another if someone buys them or doesn't. Just stating the obvious.
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    • Profile picture of the author Nathan Isaac
      "I don't understand why you think it's a scam."

      I just wrote an entire post talking about why Solo Ads are a scam.

      I even explained in pretty good detail how the entire smoke and mirror show works.

      I bought one the other day for $100. I might as well have flushed it down the toilet. Probably would have enjoyed it more.

      I bought a package of 100 clicks from a well know girl with many reviews.

      After making the payment, I awaited the email that asked for my solo ad......

      My solo ad that I wrote was never asked for. She took my $100 and my link and put it through her scammy system.

      She's not going to like my review when I write it.

      That's why solo ads are a scam.

      Wait.... I mean real marketers who have real lists and provide real solo ads are the best. Expensive but the best.

      None of which will ever guarantee you clicks either.
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  • Profile picture of the author Nathan Isaac
    I think I'll do some Facebook advertising to share this post. More people
    Need to know this before losing their money.
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  • Profile picture of the author wentzco
    Now Nathan - you overlooked a scam that I have caught people with 3 times now.

    I use double-optin & those that scam people with fake email accounts don't confirm their opt-ins.

    Yes there are legit solo ad sellers. Here is what usually happens with me because I have a double opt-in. Example of a legitimate seller from who I buy 100 clicks & they send 109 clicks in a fast time - I get 23 confirmed with double opt-in shortly with another 23 pending. In a few hours about 12 of those 23 that were pending confirm so I have 35% opt-in. (30-45% is typical depending on seller). 2-3 more confirmations usually trickle in the next day.

    Bogus solo ad sellers would have 0 of those 46 subscribers confirm.

    Because so many people don't use double optin autoresponders... these scammers get away with it often with a positive review. This includes positive reviews from other solo ad sellers who themselves unknowingly were getting scammed. Of course all these positive reviews just cause more people to get scammed. I even caught someone at safe-swaps a while back doing this scam. I guess it wasn't even "safe" there.

    Subscribers you get that buy something is what that counts. I have seen a couple people who have provided stats from solo ad purchases which included subscriber #s & those that actually made purchases. If I remember it wasn't solo ad sellers with the highest subscription rates that actually produced buyers. So not all solo ad sellers are selling junk clicks but I've come to the conclusion that most are. The quality is not as good as it should be for the costs IMO.
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  • Profile picture of the author Zoe_21
    Originally Posted by Nathan Isaac;

    Keep your money. Only go to places like ArcaMax or Selfgrowth and many of the other reputable solo ad providers.
    These two mentioned sites - are they def solo ad providers?
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    • Profile picture of the author Nathan Isaac
      Originally Posted by Zoe_21 View Post

      These two mentioned sites - are they def solo ad providers?


      Yes but they'll cost you. They're expensive.

      I've been on their lists for a while and I see the solo ads and sponsored ads from them.

      I usually message the website owner of the solo ad and ask what they thought of the solo ad.

      Some are recurring customers (probably $1,500 per solo ad)

      Others was a one time deal.
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  • Profile picture of the author Nathan Isaac
    For an easy to understand picture of what's happening.

    If you give me $1,000

    And I give you back $500.

    Are you winning?

    Want to play again? I might even give you back $750 this time though.


    You might as well skip the bs and just ask for their email to send them money for nothing.


    That's what's happening. You're giving them money. They're making it look like you got something from it.
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  • Profile picture of the author psod
    Nathan, Where's the scam? I think you are misrepresenting the issue and what you are telling everyone is a scam. I've been selling Internet clicks (the result of Solo ads) for five months. I have an experienced mentor who trained me. There are testimonials written to praise my results in the FB Solo Ads Testimonials group and the FB Solo Ads Sales Testimonials group. I started from zero and now I have nearly 8 ,000 names and emails on my subscriber lists. Some people subscribe, unsubscribe, and complain every day. My name, email, and snail mail address are on every email, as is a button to unsubscribe. I have subscribers joining my lists every hour of every day. I don't force or coerce the subscribers; in order to sign up they must leave their name and email address of their own accord on one of my optin forms (and I have several connected with various offers); if they wish to stay on my list, they will receive emails sent on autopilot and by broadcast from me every day, sometime twice a day. When I sell clicks to a client, I can neither guarantee optins nor signups; however, only rarely has there been a client that has complained about a lack of quality. If I buy top tier clicks from a vendor that offers 40% optin, it is because they keep giving me clicks until I have received the amount purchased and 40% of those people have signed up on my optin page. There is no harm in this, no scam, and if the vendor wishes to give me more clicks to guarantee me an agreed amount of optins, what is the harm? If someone complains to me, then I give them more clicks. Clients only rarely ask to send their own solo ad. The messages that I send to my list daily are designed to do the same thing, to get people to click to my solo ad rotator which sends them to an offer that they can participate in or not depending on their interest. I do participate in clickbanking with verified sellers (in which I involuntarily send 200 clicks to another verified seller and he involuntarily gives me 200 clicks that I have never had). The process is akin a beehive and bees going in and out. I control the amount leaving and enter, but I don't control the bees. When I want more bees to leave I rile them up with solo ads, and they get "sent" to another hive. But they leave on their own and they go where they want. I do give 10% over delivery (OD) which is the industry standard amount intended to offset the quantity of unintentionally sent false clicks sent through a tracking software (Clickmagick) and the amount requested by the client. I can produce a record of the IP address and date for every click in my system. I do know that persons sign up on my optin pages more than once , some as many as 6 or 7 times, but their names and emails do not go on my list more a single time. I don't know why those people do it, but there are a lot of them. Perhaps it is a sickness or addiction they have, needing to feel like they are getting something for free multiple times. I think the argument about double optin is ridiculous, about as ridiculous as saying that that you smoke and don't know that it's giving you cancer. if you sign up for an offer online, you are telling a vendor that you want to receive information about goods of interest. If that vendor should send you an offer that is different from the one he/she sells and you click on it out of interest, and sign up on another site with new interest in another product, service, or information piece, and as a result you become lodged on another and another and another email list and receive additional offers, whose fault is that? Yours. Where is the scam? Best, Peter
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    • Profile picture of the author Nathan Isaac
      Originally Posted by psod View Post

      Nathan, Where's the scam? I think you are misrepresenting the issue and what you are telling everyone is a scam. I've been selling Internet clicks (the result of Solo ads) for five months. I have an experienced mentor who trained me. There are testimonials written to praise my results in the FB Solo Ads Testimonials group and the FB Solo Ads Sales Testimonials group. I started from zero and now I have nearly 8 ,000 names and emails on my subscriber lists. Some people subscribe, unsubscribe, and complain every day. My name, email, and snail mail address are on every email, as is a button to unsubscribe. I have subscribers joining my lists every hour of every day. I don't force or coerce the subscribers; in order to sign up they must leave their name and email address of their own accord on one of my optin forms (and I have several connected with various offers); if they wish to stay on my list, they will receive emails sent on autopilot and by broadcast from me every day, sometime twice a day. When I sell clicks to a client, I can neither guarantee optins nor signups; however, only rarely has there been a client that has complained about a lack of quality. If I buy top tier clicks from a vendor that offers 40% optin, it is because they keep giving me clicks until I have received the amount purchased and 40% of those people have signed up on my optin page. There is no harm in this, no scam, and if the vendor wishes to give me more clicks to guarantee me an agreed amount of optins, what is the harm? If someone complains to me, then I give them more clicks. Clients only rarely ask to send their own solo ad. The messages that I send to my list daily are designed to do the same thing, to get people to click to my solo ad rotator which sends them to an offer that they can participate in or not depending on their interest. I do participate in clickbanking with verified sellers (in which I involuntarily send 200 clicks to another verified seller and he involuntarily gives me 200 clicks that I have never had). The process is akin a beehive and bees going in and out. I control the amount leaving and enter, but I don't control the bees. When I want more bees to leave I rile them up with solo ads, and they get "sent" to another hive. But they leave on their own and they go where they want. I do give 10% over delivery (OD) which is the industry standard amount intended to offset the quantity of unintentionally sent false clicks sent through a tracking software (Clickmagick) and the amount requested by the client. I can produce a record of the IP address and date for every click in my system. I do know that persons sign up on my optin pages more than once , some as many as 6 or 7 times, but their names and emails do not go on my list more a single time. I don't know why those people do it, but there are a lot of them. Perhaps it is a sickness or addiction they have, needing to feel like they are getting something for free multiple times. I think the argument about double optin is ridiculous, about as ridiculous as saying that that you smoke and don't know that it's giving you cancer. if you sign up for an offer online, you are telling a vendor that you want to receive information about goods of interest. If that vendor should send you an offer that is different from the one he/she sells and you click on it out of interest, and sign up on another site with new interest in another product, service, or information piece, and as a result you become lodged on another and another and another email list and receive additional offers, whose fault is that? Yours. Where is the scam? Best, Peter
      Where is the scam?


      Okay. I don't know how much more clear I can make this.

      I give someone $1,000.

      They then give me in return $500.

      Am I winning? How long can I last with this?


      That's basically what's happening here with solo ads from places like Clickonomy, Udimi, and safe swaps.


      Why do people buy clicks?

      To get their product in front of people.

      Why do they want that?

      To get leads.

      Why do they want that?

      To get sales?

      Why does that matter?

      So they can eventually make enough sales to leave their job and work from home.




      That's why they buy solo ads and clicks.

      However, if they are going with the marketing plan of "I give you $1,000, you give me back $500"

      They're never going to reach the goals they hope for.

      They don't realize the clicks are fake.

      They don't realize the leads are dead end.

      They don't realize the sales are nothing except the seller giving you back some
      Of what you gave to them.


      It's a smoke and mirror show only
      To make you feel like you won at the carnival game.

      But you didn't.

      You've lost every time.

      Every. Single. Time.


      It's a terrible scam and good people are being taken advantage of every single money of the day.

      While people laugh all the way to the bank.
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  • Profile picture of the author Nathan Isaac
    After doing some more research into seeing if most solo ads are legitimate or fake, I found an interesting thing.


    I started reading the reviews in the Facebook groups Solo Ads testimonials.

    In total the number of members for all groups is just shy of 50,000 members.


    They are very strict on how you Share your reviews.

    Some only allow you to share if you had sales.

    Remember, sales don't matter if you
    Don't make a profit. (You give me $1,000, I give you back $500. You lose)


    After contacting many of the people who left reviews.

    I quickly found out that many of them sold solo ads themselves.

    Remember how I said Solo ad vendors are like Carnies at the carnival?

    They stick together and most likely have a Carnie Code (AKA: The Simpsons)


    If you look at the really
    Big purchases people had

    1,000 up to 10,000 clicks.

    Those reviewers are solo ad sellers themselves.

    It's a carnival game at its finest.

    Then the everyday people read these reviews thinking they're getting
    Something of value.

    So they give away $100 only
    To be given back $40.

    Wow! Way to go!

    Care to try your luck again??
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  • Profile picture of the author Nathan Isaac
    Is something interesting.

    Ever since the excitement with my post. *This one*

    I've contacted some buyers and they've all retracted wanting my business.

    They wanted it but then all of a sudden they don't anymore.

    Not only that, I've been blocked from the Solo Ads Testimonials Facebook group.


    Their scheme is starting to come undone.

    That's okay. I'll leave a detailed review on Warrior forum.
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    • Profile picture of the author psod
      I still think you're misrespresenting the issue. You say someone gives us $1000 and we give them $500. I'm sorry, but it doesn't work like that. Let's get right to the issue. We're not talking about money; we're talking about value of goods paid versus value of goods received. Why? Because if someone gives me $100 it is conceivable that I will return to them $300, if and only if the sales funnel employed at the buyer's side returns sufficient value for the clicks returned. If the sales funnel on the buyer's side does not return sufficient value to liquidate the cost (and value) of the advertising spend, then the buyer may think they were ripped off, when in fact it really shows that they didn't work hard enough to test their own funnel to ensure that their return would be higher. I've been in sales a long time, long enough to know that some people buy right away and some people don't buy within the same amount of time because they've not been shown sufficient value to compel a sale. I've done email, cold calling, knocking on doors, and postal mail since I was 11 years old. People buy for various reasons unrelated to the ones you would normally expect. Nathan, your argument is poorly constructed because you are assuming that we sellers understand the value of the click before the sale. I'm sure there are snake oil salesmen among us, but I think the majority of us are going with the flow, selling clicks because people think they offer more value. There are some important points that no one talks about that even you neither know or don't talk about. When someone comes to me to a seller to buy solo ad clicks and they want to buy more than be produced by that seller, then the seller outsources that need for clicks. So if you come to me and want to buy 300 clicks of 100T1 () and I have a small list of 10,000 (which will produce 100 clicks internally per day ($195 at $0.65cpc)), then I will sell you 300 clicks (my own 100 and 200 more that I have outsourced from the community of sellers for $70-80 and I will still generate a profit. Where's the scam? This is called business or arbitrage. We buy something for less and sell it for more. We are successful at that because the perceived value of the clicks or actual value of those clicks is quite high (because of the value achieved by the buyer's funnel). To return to your argument, if you think that the solo ad seller gives back less value in each sale, the validity of that assumption depends on the ability of the funnel to produce or offer value (it's ability to self-liquidate). So your argument, though interesting, is flawed because you're not recognizing that the value of solo ad sale is dependent on the buyer, not the seller.
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  • Profile picture of the author Arowan
    Like in every business, unfortunately there are people that will try to scam you.
    But you won't say all the industry is scam or fake if you are cheated by few people.
    So why you're doing that for solo ads?

    Before you buy, do your research. There are many solo ad groups on Facebook with lots of honest testimonials. There are even groups with sales testimonials.

    Also, you need to make sure that your product is good and legit and that you have a good email sequence in place. Your new subscribers need to know you and trust you before they start to buy from you more expensive stuff. If you don't have that in place, even the best traffic sent to your offer will never convert.

    It looks like you thought after you buy clicks and send them to your offer you will immediately make money. Those days are long gone. You need to work for that, test, improve and then test and improve even more.

    But, if you do your research and use a little common sense in the process, you will easily find lots of legit solo ad sellers from who you'll want to buy again.

    Hope this helped
    All the best!
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