Big Mailing list - now what

by 23 replies
Hi,

Sorry, It might be a stupid question.
I'm starting to build my mailing list using opt-in forms.
I read everywhere that each email worth at least $1 value. how? do I need to become a solo add vendor? or it is gust the potential?

Thank you!
#email marketing #big #list #mailing
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  • Profile picture of the author The Author
    Originally Posted by Alon Itach View Post

    Hi,

    Sorry, It might be a stupid question.
    I'm starting to build my mailing list using opt-in forms.
    I read everywhere that each email worth at least $1 value. how? do I need to become a solo add vendor? or it is gust the potential?

    Thank you!
    No such thing as a stupid question. If you have been able to collect a substantial amount of subscribers, then your landing pages have to be quite professional. Have you offered your subscribers any free stuff to download?

    Have you identified a common need, and a preferred solution?

    Have you created your News Letters and Auto Responder messages?
  • Profile picture of the author DIABL0
    That's not true.

    There are way too many factors that make it completely impossible to generalize the monthly value of data.

    There are those that make way more than a dollar and there are those that don't make enough to even cover their costs.

    If you have a good list, then you are probably selling yourself short by selling solo ads, as you have a fixed amount that you make per click.

    You need to test and decide for yourself.
  • Profile picture of the author chyanitseospecialist
    Originally Posted by Alon Itach View Post

    Hi,

    Sorry, It might be a stupid question.
    I'm starting to build my mailing list using opt-in forms.
    I read everywhere that each email worth at least $1 value. how? do I need to become a solo add vendor? or it is gust the potential?

    Thank you!
    There is nothing called as $1 per subscribers

    It depends on multiple factors

    How aggressive you are when mailing your email list ?
    What is your list size ?
    How you built your list
    and the list goes on

    as far as becoming a solo ad vendor its a different story

    PM some of the biggest solo ad vendor on Warrior forum and you will have your answer

    cheers
  • Profile picture of the author michkenya
    I am also building a list and I find that as it grows I am sending targeted broadcast messages to some affiliate offers and starting to build some income that way. Do you have your list connected to aweber?
  • Profile picture of the author jords16
    start building your list and profit it with affiliate marketing.. don't sell you list unless you made a profit with it
  • Profile picture of the author unlimitedoptions
    Hi:

    You have several options now that you have started building your list.
    1. You can find products on the ClickBank or JV Zoo platform that fit the niche you serve and start to promote products to your list.

    2. You can create a product of your own to promote to your list.

    3. You can start to sell solo ads to other people looking for traffic in your niche.

    You should do fine.

    Good Luck,

    Dan
  • Profile picture of the author mninimo
    Have you created a sales funnel? If you do, you can send offers to your list. Try to montenize it some how.
    • Profile picture of the author Alon Itach
      Thank you mninimo,
      I will try to build the list on a specific niche so it will be easier later to send an offer.
  • Profile picture of the author bobby_shahzad
    Hello,

    It is good to see you are building your list with Optins. However, when you say big list, how big? Normally if you were able to organically grow big list, you must have a plan how to monetize it

    Here are some tips

    find out which niche you subscribers belong to

    Join multiple affilaite networks, like click bank

    Promote affiliate offers to such subscribers

    Note that you can always run solo ads, or list swaps to grow your list

    And not to mention, launch your own products and sell to your customers. May be by Resell right products?
  • Profile picture of the author Jane Grim
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  • Profile picture of the author sonosublime
    Set up an email sequence with an autoresponder that sends out affiliate links every so often, but only to products that will help your customers. Which brings me to my next point, you must regularly be providing high quality and valuable information to your subscribers for free. If you don't do that, you'll just be seen as a spammer and no one will buy anything. Your list is your single biggest asset, so treat the people on it with respect.
    • Profile picture of the author Alon Itach
      Totally agree.
      I must invest on bringing value to subscribers.
      how do you do that? will short videos with tips in the related niche will do?
  • Profile picture of the author Rod Delapaz
    Hey, Alon! I think I understand your question :-)

    The $1 per email is only a general rule of thumb. This number can go up or down depending on how you monetize your list.

    Email marketing can get a bit confusing if you get lost in all the terminology and technical systems. Please entertain my quick example here:

    One day, you are going through your junk mail and so happen to notice a coupon that says, "BUY ONE SHOE, GET THE OTHER ONE ABSOLUTELY FREE!" Of course, you laugh because that's a funny offer, but you also notice that there are many things in the store that are 50% off. You realize that you actually do need a pair of shoes so you decide to go there.

    While you're there, one of the associates asks if you need any help. You say, "no, I'm ok, just looking around". No problem. Then as you are holding a box of shoes that you chose, the associate comes back and says, "hey, I noticed you are interested in that pair of shoes. It got some good reviews, however, can I just show you another pair that are only $20 more that have gotten some crazy awesome reviews? Also, you need to take good care of those shoes and buy the polish and protective spray kit which will allow your shoes to last an extra 2 years! It's only $15 more but you'll be sure to get another 2 years out of your shoes!"

    So, you walk out of there spending $35 more than originally planned, lol.

    Great outcome, right? But here's the real magic... You get an email from them (since you gave them your email address upon checkout), offering you another great deal! Are you likely to buy something else?

    That's the value of your email list. How special can you make your subscribers feel when you offer them great deals? If you become a valuable "business" resource (not their friend), then you can offer to them all day long and they will appreciate it. Set this expectation from the beginning and don't pretend to be their friend. That's a big mistake that many email marketers make. They set the wrong expectation.

    Hope this helps get some mental juices flowing.

    Great luck to you!
    • Profile picture of the author Alon Itach
      Thank you so much Rod, this is exactly what I asked and you made it very clear to me.
      I would like to build a good list even if it will take time. As you wrote, I need to bring real value to my subscribers.
  • Profile picture of the author affdaft
    no value related to it.
  • Profile picture of the author ZachMiller
    I actually talk about this inside my own course.. link in signature.

    The 1 subscriber = $1 / mo. rule only comes into play when you have:

    A) A sales funnel, complete with upsells & downsells
    B) A value ladder which offers more than just 1 product to buyers
    C) An autoresponder sequence to sell the optins that haven't bought yet
    D) A CLICKBANK to monetize any emails after Day 30 OR 60 and basically get $0.50 a click from that part of your list [selling SOLOs]
    E) Finally, you don't even have to sell SOLOs if you have a value ladder like so..


    I continually work people up to the TOP of the LADDER [around 1/2% make it] and upsell them on my $12,000 coaching program.

    Not everyone will buy my program, but a successful business owner who wants to double his income this year.. will spend that in a heartbeat! And THAT is your dream client you're after..
    • Profile picture of the author DavePipitone
      I like your graphic and explaining the back end strategy of building revenue through a value ladder. Thanks for taking the time to post it.
    • Profile picture of the author sonosublime
      Very cool stuff. So you sell solo ads to people, but only send these ads to subscribers on your list who don't buy anything? I'm guessing this is the arrow part at the bottom of your image?
  • Profile picture of the author Joshua Young
    You can make $1 a month from selling your own products or affiliate products to them. Now, once you have a buyers list you can get much more than a buck a month from them. : )

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