Some questions about giveaways or gifts

by 7 replies
I have stopped working in the field of affiliate marketing for a few years. This year I have decided to study abroad so I think I should start working in this field again so as to support my study while I am not at home.

Yet, I have never tried email marketing before. I mainly used SEO when I worked as affiliate marketer in the past.

This is why I am a total newbie in email marketing and I have some questions about giveaways or gifts. I am planning to make use a free ebook to building the list. The questions are:

1. Should I put the link to the ebook (PDF) directly in the welcome email? Or, should I create landing page for downloading the ebook and put the url of this landing page in the welcome email?

2. How should I protect the landing page / ebook urls so that people will not be able to download the ebook unless they are my subscribers?

Thanks!
#email marketing #gifts #giveaways #questions
Avatar of Unregistered
  • Profile picture of the author Jiceri White
    I put the gift in the welcome email. I don't secure it, but I put some links in the ebook so that if it is shared I can still profit from it.
  • Profile picture of the author TMets5
    Yep, have your people who join your list get your ebook on the Thank you page or with the first email message in your auto-responder. No problem if your ebook gets shared with others, have your ebook contain links that lead them back to your landing page so they may return and opt in to your email list.
    Best wishes
  • Profile picture of the author Laksh
    If you are using Aweber, you can send them to another landing page which says something like, jst enter your email to confirm your identity, or just have a button to the PDF link. If the user came through your initial Email (which means he/she already signed up) they will be given access to the download, else Aweber will get them through the signup process again.
    This will secure your link to only the ones in your list.
  • Profile picture of the author Sierra Jones
    Banned
    [DELETED]
  • Profile picture of the author wifiboos
    If people signup on your landing page with a garbage email you don't want to provide access to your PDF. Which is why double optin confirms that the person added to your list has a responsive email you can mail to. At this point you can provide direct access to the PDF in your sign up autoresponder mail with no download page. The problem with double optin is the fact that 50% of your sign up attempts will not respond to the confirmation email. This makes the cost per lead (CPL) more expensive!

    Most people build their lists without double optin. In this case if someone signs up with a doggy email they will not get access to the PDF because the thank you page tells them to read the email you just sent them. That email can contain the PDF or link to a download page providing a link to the PDF.

    No worries about the download page! A sharable download page is more desirable providing the PDF has embedded links to your front end offer and access to a landing page to get new subscribers. A lockable content PDF would be ideal if you could unlock the content by users virally sharing it with others.
    • Profile picture of the author discuss4u
      Thanks for the suggestions. I am also thinking whether I should use double opt-in for my list building campaign.
  • Profile picture of the author Angelina Roy
    We should have to put the gift offers for making the customer in new networking business because of it the customer influence
  • Profile picture of the author Robsn
    [DELETED]
  • Profile picture of the author stephenm44
    Question 1 - create landing page for downloading the ebook and put the url of this landing page in the welcome email - Definitely.
    Question 2 - Only allow the download once they have filled in the form with their details.

Next Topics on Trending Feed