Prepare E-mail Sequence Before Web Pages?

5 replies
Question for experienced e-mail marketers and you help is appreciated:

I am having a bespoke membership site & associated sales funnel built, it's going to take about 15 days from now before that is live

Can I prepare my auto responder in advance, with e-mails already written for subscribers (members who paid) and opt-ins (got the lead magnet, didn't join) or do I need to wait for the squeeze page & opt in form to be built before I do that?

I ask because I'd like to have a newsletter style template with the logo and everything else set up and I don't want to waste time once everything is ready then setting up the autoresponder.

I guess I can write the content of the e-mails in Word docs first. Just tryna get ahead of the curve. I am going to be using Aweber

Any discussion on this appreciated as I am a noob despite being a Warrior for 7 years

This is the first time I ever got anything sorted out so pretty excited. Already have 50 members lined up from the offline world.

T.I.A
#email #pages #prepare #sequence #web
  • Profile picture of the author HansDavid
    Yeah, you need to get your autoresponder sequence set first. Creating the landing page is the easy part once you have got your funnel set.
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    • Profile picture of the author Rick Britton
      Originally Posted by HansDavid View Post

      Yeah, you need to get your autoresponder sequence set first. Creating the landing page is the easy part once you have got your funnel set.

      What I mean is, should I join Aweber (been waiting to make as much use of the free trial as possible) and start getting the e-mail sequence set up in there before I have an opt in box?

      Oh, I guess it's just a piece of HTML that gets pasted into the squeeze page when it's ready, right? So I can in fact have everything ready in advance

      Is this right?
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  • Profile picture of the author wifiboos
    Crafting a good email sequence for subscribers is essential and should be contemplated straight away. You will need to plan frequent communication with your members, providing advice, product training, ideas and surveys for suggested content members might want. You need to keep your members engaged with your site regularly and plan content creation well in advance.
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    • Profile picture of the author Rick Britton
      Originally Posted by HansDavid View Post

      Yeah, you need to get your autoresponder sequence set first. Creating the landing page is the easy part once you have got your funnel set.
      Originally Posted by wifiboos View Post

      Crafting a good email sequence for subscribers is essential and should be contemplated straight away. You will need to plan frequent communication with your members, providing advice, product training, ideas and surveys for suggested content members might want. You need to keep your members engaged with your site regularly and plan content creation well in advance.

      the membership will be getting fresh content on an almost daily basis, certainly most days of the week so there will be no shortage of interaction

      what I want to know is can I join an autoresponder and have everything written and ready before the website and sales funnel is built
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  • Profile picture of the author David Johnson0
    Thanks for the advice.
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