Email Marketing Regulations - GDPR
I wanted to make sure everyone is aware about the coming Data Privacy regulations - called GDPR, from the European Union. It will affect how you do your email marketing and collect your lists.
A few pointers:
- no more pre-ticked boxes
- a confirmed consent (that you need to keep a record of) for all your records
- big fines: 4% of annual global turnover or €20 Million whichever is greater
- the regulations will come into force May 2018, you have less than a year to prepare
- the right to be forgotten
- will affect everyone who uses data for any entity that currently resides in the EU. You don't have to be in the EU to have to comply to these regulations, it doesn't matter where you are located.
A few pointers:
- no more pre-ticked boxes
- a confirmed consent (that you need to keep a record of) for all your records
- big fines: 4% of annual global turnover or €20 Million whichever is greater
- the regulations will come into force May 2018, you have less than a year to prepare
- the right to be forgotten
- will affect everyone who uses data for any entity that currently resides in the EU. You don't have to be in the EU to have to comply to these regulations, it doesn't matter where you are located.
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DreamTex -
[ 1 ] Thanks
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codemefy -
Thanks
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