How many emails is in your series?

I think your story is key. Building a relationship and earning trust is a great way to build your list and connections. I personally send 5 emails after joining my offer and work on getting an upgrade/upsell. If they're a lead but not yet a free member then I send them a different set of 5 emails to get them to become a free member.

My latest is eight messages, including the confirmation and welcome emails.

These are followed by five days of pure content, linking only to supplemental resources (some of which do have offers on the page).

Last in the sequence is an unannounced bonus along with info on the ongoing list. The bonus is a PDF with all five of the content emails, along with a list of recommended products and resources.

After they finish the intro sequence, they automatically move to the main list, where they get regular broadcasts.

I used to have one set up with 52 messages, one for each week of the year. The messages were numbered 0 through 51. When someone signed up for the list, a small script would calculate which week they signed up in, and set them to that point in the sequence. That way, they would get timely holiday messages, seasonal messages, etc. When they got message 51, the AR would simply start over again with message 0, and so on.

I ran that list for about 2.5 years, and not once did anyone notice that the messages repeated.

Lots of ways to skin the cat(fish)...

Deciding on broadcast vs. Auto responders stresses me out some days. haha. I guess it depends on the offers you are providing.

Josh do you do well with broadcasts? I like the Idea just don't want to market things to those that I have already sold the product to.

Does anyone know if AWprotools allows you to automatically tag subscribers with certain product purchases with paypal?

Please excuse me - you'll perhaps think me terribly contrary and argumentative, Edwin, but all my experience with affiliate marketing over the last 5+ years has reliably and regularly taught me exactly the opposite of this.

Respectfully, if you look at what people who have been making their full-time livings from this for many years are saying (in this thread and in many others like it) you'll find that we're all saying that that isn't nearly long enough.

How much you sell depends on the credibility and respect you develop, the relationships you build and how much your subscribers trust you. That grows, over time. One-to-two weeks just isn't long enough to achieve that. If all my email series were one-to-two weeks long, I'd earn perhaps 10-15% of what I earn now.

Most of the money in affiliate marketing comes from making repeated sales of different items (preferably but not always necessarily at gradually increasing prices) to the same audience. Again, it will rarely (if ever) be possible to do that with an email series that's one-to-two weeks long.

(As I commented above, I have lists in which the emails from number 16 onwards produce significantly more income for me than those from numbers 1 - 15.)

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Why stop at all? If you don't want to write original content, have it written for you as the payback will far outnumber the cost.

Depends on what you mean by having the same basic content.

If it's too similar, people will recognize it and wonder why they need this upsell since they bought the front end based on the same content. Those that get to the second upsell using the same content will wonder what kind of shell game you're running.

"The result you want is under one of these shells. Keep your eye on the moving shells, now you see it, now you don't. Is it under product #1, product #2 or product #3?"

And many will wonder if you palmed it, with no plan to deliver at all.

On the other hand, there is a benefit to consistency. Just use that creativity to make it clear why buying products #2 and #3 are worthwhile as additions to #1. In other words, over your three series, show them why owning all three products is a good thing.

There is good news here. When people move from prospect to front end buyer, they have a relationship with you -- one good enough for them to buy. You no longer have to create the relationship, you simply have to nurture what you've already planted. The same applies when moving from #1 to #2 and from #2 to #3.