How to structure this email campaign?

2 replies
Hey guys,

I'm promoting this product: Bonus Bagging and want to build a list.

I'm going to be doing this by putting a opt in box on my landing page / sales letter, this will allow them to trial the product for £1, for a week.

My questions are:

How should I structure the actual sign up process, because at some point I need to direct them to a Click Bank sales page, so they can sign up for the 1 week trial, but I also want to capture their email, that leads me to my second question...

How would I follow up with such a lead? Because the idea is they give me their email to be able to trial for £1, so do I sell them the £1 trial in the emails or in the sign-up process?

I hope that makes sense

Thanks in advance for replies!
#campaign #email #structure
  • Profile picture of the author Ben Holmes
    Ask this same question in the Email Marketing forum - and you'll undoubtedly get some excellent answers...

    I hesitate to answer it here.
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  • Profile picture of the author Brent Stangel
    do I sell them the £1 trial in the emails or in the sign-up process?
    You sign them up and they opt-in during sign-up.

    So your sales page would (I'm assuming) offer two options: BIN or trial.

    In either case you get their info. when they go through the payment process.
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