How much is my website or domain worth?

by 49 replies
Hey Warriors,

There are many tools and guidelines to look at when trying to appraise a website or domain. Because there are so many varied opinions on the matter, we've linked several articles below which should serve as a guideline for you to get started. Feel free to use this thread to link to other guides that you find useful!

Thanks much,

Stefan Hogan
Freemarket.com, Product Manager
#freemarket.com discussion #domain #website #worth
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  • Profile picture of the author Justin Tyme
    Hi Stefan,

    Those websites are definitely very useful when trying to evaluate a websites worth. But this can be a tricky task.

    I like to look at things like traffic metrics, and estimated adwords earnings.
    • Profile picture of the author bray39
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    • Profile picture of the author Dipak Chuahan
      Originally Posted by Justin Tyme View Post

      Hi Stefan,

      Those websites are definitely very useful when trying to evaluate a websites worth. But this can be a tricky task.

      I like to look at things like traffic metrics, and estimated adwords earnings.
      Great ...I think You Are right.
  • Profile picture of the author cnich23
    Thanks for the info!
  • Profile picture of the author lizamcadams
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  • Profile picture of the author earlstrobel
    Thanks for the excellent resources. I wanted to know if these online so called 'website value' tools any good? Do you think online tools like siteworthchecker.com (and there are tons like it) are any good in this regard? Are their valuations even in the ballpark?

    Thanks again!
    • Profile picture of the author spgevent
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    • Profile picture of the author neteater
      Originally Posted by earlstrobel View Post

      Thanks for the excellent resources. I wanted to know if these online so called 'website value' tools any good? Do you think online tools like siteworthchecker.com (and there are tons like it) are any good in this regard? Are their valuations even in the ballpark?

      Thanks again!
      these tools are only good for getting a free backlink, i used most of them to get quick backlink.also it gives soem kindl of mental relief to see if your site worth is increasing if you check after two or three months after your first evaluation.
  • Profile picture of the author Jbarzok
    If it's an adsense site, you can sell it in 18x Monthly revenue

    If it's an affiliate site, it's better to keep it quite near to 12x Monthly revenue.

    However if you think that your site is more valuable than any of the above, you should talk to a broker to get top dollar.
  • Profile picture of the author ChaoticScamReviews
    I looked at the appraisal websites, but they don't calculate the price of the domain NAME
    • Profile picture of the author TryBPO
      Originally Posted by ChaoticScamReviews View Post

      I looked at the appraisal websites, but they don't calculate the price of the domain NAME
      When it comes to an established, profitable website...the value is typically based on a multiple of net monthly profit.

      The domain name on its own rarely comes into play and it doesn't typically add to the valuation.

      How much would that website be making if it did NOT use the domain it was using? Great - ok, then the domain value is already calculated into the value of the website through earnings. (As those earnings wouldn't be as much WITHOUT the domain)

      It's not perfect, but we've created a website valuation tool you can use to get a fairly accurate valuation on your website or online business.

      This is best used for sites earning anywhere from $100 - $50K per month. More than that and you're likely looking at larger multiples, strategic value, etc. and need to speak to someone who can dig into the details.

      This isn't some random tool we created - we use it to value, list, and sell websites through our platform.
    • Profile picture of the author jamesi
      Originally Posted by ChaoticScamReviews View Post

      I looked at the appraisal websites, but they don't calculate the price of the domain NAME
      The domain name is worth exactly what someone is willing to pay at the time
  • Profile picture of the author frankesl
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  • Profile picture of the author mikfoxx
    Thanks to you Stefan! Gonna try how this tools work out.
  • Profile picture of the author rbendrimia
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  • Profile picture of the author servopia
    Quiet useful resources. Checked for ourselves and competitors too
  • Profile picture of the author zcrafts
    get traffic to your website is the best way to sell it on higher price.
  • Profile picture of the author escapeadvertising
    Stephine I just review this article its perfect for knowledgeable But if you conciseness this article so it save time consume as well.

    Thanks
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  • Profile picture of the author RevConnect
    Thanks for sharing the knowledge.
    Cheers
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  • Profile picture of the author Ilenia Internet Marketer
    Hi Stefan,

    Thanks for sharing valuable info !!

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