I remember when I first got into the real Internet marketing game. Safe Lists were the method for delivering marketing messages to people.
Most of the time it was marketers sending messages to other marketers. Breaking out of that circle wasn't easy, without some money. But, occasionally, a list would pop up that was fresh, or, as was taught by so many, NEW content would be written or developed and THAT was Safe List Gold!
Does anyone out there remember the original Safe-List.com? Of course there was also safelist.com. And the directories OF safe lists.
What was your experience, PRE 2002, with Safe List marketing?