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Growth Hacker is the new VP of Marketing

by Alaister
7 replies
Andrew Chen from Silicon Valley posted this awesome essay on his site about Growth Hacker being the new VP of Marketing

Growth Hacker is the new VP Marketing - Andrew Chen

It also includes the well known airbnb and craigslist growth hack.
#growth #hacker #marketing
  • Profile picture of the author michaeloslier
    Originally Posted by Alaister View Post

    Andrew Chen from Silicon Valley posted this awesome essay on his site about Growth Hacker being the new VP of Marketing

    Growth Hacker is the new VP Marketing - Andrew Chen

    It also includes the well known airbnb and craigslist growth hack.
    Thanks for sharing Alaister. This is a great article. I think the law of shitty clickthroughs and the first to marketing channel is so true esp for mass marketing strategies. Once they get main stream and over used the effectiveness and ROI is significantly dropped.
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    • Profile picture of the author Alaister
      Originally Posted by michaeloslier View Post

      Thanks for sharing Alaister. This is a great article. I think the law of shitty clickthroughs and the first to marketing channel is so true esp for mass marketing strategies. Once they get main stream and over used the effectiveness and ROI is significantly dropped.
      It just means we need to be constantly exploring new ideas and innovating.
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  • Profile picture of the author datingworld
    Nice article and innovative thinking.
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    • Profile picture of the author Helicase
      Originally Posted by datingworld View Post

      Nice article and innovative thinking.
      Innovative thinking is exactly what's pushing everything forward. There will always be guys ahead of the game.
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  • Profile picture of the author Assignmentwriter
    Great sharing for new marketing trend thanks Alaister
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  • Profile picture of the author itgold
    very nice, thanks
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  • Profile picture of the author gokulmaba
    Its really wonderful to read. Thank you.
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