Slideshare - Beginners guide to Growth Hacking
Here's a great slideshare of the beginners guide to growth hacking by Director of Growth at Jawbone, Frederik Hermann.
Slides: The Beginner's Guide to Growth Hacking
It goes through:
1) What is growth hacking
2) The lean marketing funnel
3) Setting up your analytics
4) a/b and multivariate testing
5) Creating landing pages
6) The many ways of inbound marketing
7) Mastering email marketing
8) Paid channels and remarketing
9) Public relations
10) Building viral mechanisms into your product
11) Activating your audience
12) Retention - keeping your customers happy
13) Organic search
Slides: The Beginner's Guide to Growth Hacking
It goes through:
1) What is growth hacking
2) The lean marketing funnel
3) Setting up your analytics
4) a/b and multivariate testing
5) Creating landing pages
6) The many ways of inbound marketing
7) Mastering email marketing
8) Paid channels and remarketing
9) Public relations
10) Building viral mechanisms into your product
11) Activating your audience
12) Retention - keeping your customers happy
13) Organic search
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