What's the best Amazon affiliate theme?

There is no "best" theme. Just like there is no "best" niche. Or "best" affiliate program. Or "best" anything else for that matter -- at least when it comes to online business.

It all depends on your business model, who you're trying to reach, how you're trying to reach them and how all that fits with your value proposition. And you may not realize it based on what you see here but "Amazon Authority Site" isn't a business model, let alone a value proposition in itself.

As an example, take my Amazon "authority" site. We found Wordpress far too simplistic for what we wanted to do, so we found a different open-source product that we felt was a better fit. Then we customized the hell out of it. Then we found a very extensible theme on Theme Forest -- and we customized the hell out of that too. Then we wrote our own Amazon integrations using Amazon's product API so that data would be imported and synced in exactly the way we wanted -- in the way that made the most sense given our business model and our customers. Even now, we're still developing our site, modifying our theme, and tweaking our API integrations as we have new ideas on how to make our site better, as our needs change and as we learn more about our customers. It's an ongoing battle.

The point is not that you need to -- or even should -- take our approach. Rather, the point is that there's no one "best" way, no "right" way of doing things, no cookie-cutter recipe for making a successful online business. There are lots of approaches you can take, each with different advantages and disadvantages, depending on what you're trying to do, who you're trying to reach, and how.

Thanks for your reply, I get what you're saying...I hope to get to where you are someday

OK let me rephrase a bit.

Any recommendations based on experience with great amazon affiliate themes for newbies but that is feature full, has a great look and have been proven to convert.

Basically just looking for my best options for being able to easily add amazon products and reviews for small niche sites, I am starting out with amazon, I have a good grasp of SEO but don't really know what's my best option for setting up WordPress niche sites that look professional and have been built to convert.

Yeah "best" was the wrong word, since it's opinion based. Maybe "what's the most popular theme used by amazon affiliates" to build great amazon product review sites, preferably with a developer license and updated regularly.

Mozie

I'm working on the same approach right now and I'm leaning toward WooCommerce products...there are just soooo many choices!

If you want to add reviews individually, I recommend the following theme:
MR WPReviews: WPReviews Responsive Premium WordPress Theme | MarcioRocon.com
The theme was created by my husband.

There's plenty of it; I mostly use Genesis, Thesis child themes for my affiliate sites.