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Old 09-15-2009, 06:42 PM   #1
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Default Perry Marshall's 2010 Definitive Guide To Google Adwords

I just got an email from someone promoting Perry Marshall's 2010 Definitive Guide To Google Adwords. I'm curious if anyone has purchased it yet and what they think of it.
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Old 09-15-2009, 06:44 PM   #2
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Default Re: Perry Marshall's 2010 Definitive Guide To Google Adwords

I haven't purchased it, but I have learned tons of great stuff from Perry in the past, so I can say he's got great stuff.
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Old 09-15-2009, 07:01 PM   #3
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Default Re: Perry Marshall's 2010 Definitive Guide To Google Adwords

If you are a visual learner, I would skip Perry. I find myself trying very hard to read his e-Book but couldn't really get thru it without maximum concentration.

It seems there are other trainings out there that are just as good if not better. The basic concept of PPC is the same, Perry doesn't really offer anything that's worth a ton more.
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Old 09-15-2009, 09:05 PM   #4
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Default Re: Perry Marshall's 2010 Definitive Guide To Google Adwords

I have it, but I got it since I had purchased the existing one less than a year ago. I've read some of it, but honestly, there's no real magic to PPC. You can either afford it or you can't, and you track everything until it works. If you can't afford to track (with REAL numbers), you can't afford to play.

Some markets overpay for PPC, too, because they are trying to drive the cost up and competitors out OR they are just throwing huge ad budgets wildly at PPC. You can make money with PPC, but there's no magic bullet.
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Old 09-16-2009, 01:22 AM   #5
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Default Re: Perry Marshall's 2010 Definitive Guide To Google Adwords

It's an interesting marketing idea, but by the time 2010 rolls around another update will be necessary as Google is quite nuts and changes things at least quarterly.

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Old 09-16-2009, 03:07 AM   #6
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Default Re: Perry Marshall's 2010 Definitive Guide To Google Adwords

quiet a number of well known marketing gurus have totally left google adwords completly with very good reason so no thank you i will give this latest offer by perry a miss.
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Old 09-16-2009, 08:48 AM   #7
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Default Re: Perry Marshall's 2010 Definitive Guide To Google Adwords

Perry marshall is expert at ppc. His attention to details is fantasic
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Old 09-16-2009, 11:10 AM   #8
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Default Re: Perry Marshall's 2010 Definitive Guide To Google Adwords

Thanks for the input. Instead of buying it I think I will just put that money towards more PPC campaigns.
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Old 09-17-2009, 01:33 AM   #9
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Default Re: Perry Marshall's 2010 Definitive Guide To Google Adwords

get Keyword rockstar instead - then target content specific sites with low cpc's
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Old 09-18-2009, 12:02 AM   #10
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Default Re: Perry Marshall's 2010 Definitive Guide To Google Adwords

Does anyone know if Perry is offering upgrade pricing on the 2010 version for owners of the earlier version of The Definitive Guide to Google Adwords?

The book helped me, and shortened the learning curve for Adwords.
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Old 09-18-2009, 12:14 AM   #11
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Default Re: Perry Marshall's 2010 Definitive Guide To Google Adwords

I would say start with the insider's guide to adwords, a free book by google themselves. It will help you get acquainted with the basics of using adwords.

Wishing you success in your Adwords Adventure. Keep us updated,

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Old 09-18-2009, 12:34 AM   #12
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Default Re: Perry Marshall's 2010 Definitive Guide To Google Adwords

I have not read his book , but I do follow and readup on his posts whenever I get time ... his posts are excellent ! Also, heard his interview with Yaro Stark the other day ...
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Old 09-18-2009, 12:11 PM   #13
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Default Re: Perry Marshall's 2010 Definitive Guide To Google Adwords

I have the older version of his Guide to Google Adwords.
I did learn some great things from it.
It really does consists of a lot of info.
I am still deciding if I am going to buy his newest guide.

Waldo
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Old 04-23-2010, 05:59 PM   #14
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Default Re: Perry Marshall's 2010 Definitive Guide To Google Adwords

Quote:
Originally Posted by admiral View Post
quiet a number of well known marketing gurus have totally left google adwords completly with very good reason so no thank you i will give this latest offer by perry a miss.
@admiral: hi, it's quite a long time ago now, but you said, that well known marketing gurus left adwords. Where did you got this informaion and what do they do instead? I am just curious about that, cause i wanted to buy perry marshalls guide and thinking about if it is still worth it.

many thnx
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Old 04-23-2010, 09:55 PM   #15
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Default Re: Perry Marshall's 2010 Definitive Guide To Google Adwords

Perry marshall is real good but be updated from time to time
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