recommendations for writing and building sales pages

3 replies
Hi Warriors,

I'm currently building a sales page using Optimizepress 2.0

The question that I have is not about what is a great page creator... There is no one answer for that. I am not interested in discussing Optimizepress or LeadPages.

My question is:

What products, WSO, or reports out there are geared toward teaching how to write the sales copy and build a great sales page. In other words... What is the anatomy of a great sales page?

This is what I want to know:

How to write headlines? Are there any formulas or templates?
What should be included in the sales copy?
How to structure the sales letter
What not to do in the sales page
and basically I want to get a complete education on this topic.

I will have testimonials
I will have bonuses
I will have scarcity

By the way...
I'm familiar with Robert B. Cialdini's Influence - "The Psychology of Persuasion" so I do have a small frame work to work with.

So Warriors, what products do you recommend that can teach me to make great sales pages?

Thanks,

Armando
#building #pages #recommendations #sales #writing
  • Profile picture of the author Suzy Berry
    here are templates that are guaranteed to work.
    1. The [Someone's/Famous person] Guide To [Blank]
    When you mention someone famous it automatically gives people the feeling of recognition and the headline catches their eye.
    You are leveraging the persons fame to obtain curiosity.
    Examples:
    The Mad Men Guide to Changing the World with Words
    The Blogger’s Guide to Facebook
    The Bill Gates Guide To Dominating a Niche

    2. [Number] Things To Do Before/After [Blank]
    This is a curiosity headline with a sense of urgency.
    Maybe you haven’t done these things right after or before these actions? You have to find out. Immediately.
    Examples:
    8 Things to Do Immediately After You Get a New Email Subscriber
    5 Things You Must Do After Every Workout
    7 Things You Have To Do Before Launching Your Blog

    3. [Blank] That No One Talks About
    Uuu… exclusivity and secrecy. Must know these secret tactics that no one talks about.
    This headline makes the reader feel special like they are about to discover something hidden that they shouldn’t know about. How can you not click on that title?
    Examples:
    Traffic Secrets That No One Talks About
    The 5 Fat Loss Shortcuts That No One Talks About
    Most Used WordPress Plugin That No One Talks About

    4. [Number] Lies [Blank] Like To Tell [Blank]
    With so much information floating around it’s hard to tell if all of it is true.
    That’s the exact reason why this headline works so well. Everyone wants to expose the truth and know about the people that are lying to them.
    Examples:
    9 Lies Internet Marketers Like To Tell You
    5 Lies SEO Experts Like To Tell To Stay Ahead Of The Game
    7 Lies Insurance Companies Like To Tell To Make You Pay More
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  • Profile picture of the author Suzy Berry
    How To [Blank] Your Way To [Blank]
    How to titles are probably the most popular, because they are informative and beneficial.
    This template works like a roundhouse kick does to stop a bad guy. Specially because it shows a simpler way to do something complex.
    You can actually learn something, not just read for fun.
    Examples:

    How To Fast-Track Your Way Up The Corporate Ladder
    How to Smooth Talk Your Way out of Trouble
    How To Cheat Your Way To Writing Irresistible Headlines (You are reading it right now. So it worked! )
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  • Profile picture of the author Armando Rodriguez
    Thanks Suzy! Really helpful strategies. Putting them to use.
    Signature

    FREE Report Will Reveal How You Can Drive Massive Targeted U.S. Traffic Using 12 FREE Methods

    http://websitetraffichandbook.com/

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