Discovered Something Fascinating About Marketing
In regrouping and starting over, I discovered something fascinating about marketing.
My latest product, which has nothing to do with making money online (it's synth patches) was just launched and remarkably, it's selling.
But...get this.
Almost all the customers buying it are not from the US. In fact, almost all of them are from Denmark.
This got me thinking to why maybe I've been having so much trouble in the music niche in the first place.
It would appear that I don't appeal to a US audience. I've always been compared to British and other foreign acts but this latest product launch pretty much cements my suspicions.
What I now have to do is figure out how to capitalize on this. Problem is, I don't know how to market specifically to a foreign market.
So...does anybody here have any insight that they can share regarding promoting a product to something other than a US audience. Are there avenues to take outside of the traditional channels? Outside of Google Adwords, which I think would either be too expensive for this niche or not even relevant, are there other "sites" dedicated specifically to foreign marketing or am I looking for something that doesn't exist?
To let you know what's working for me now, I'm actually using the KVR forum marketplace where I placed my ad as a developer. The nice thing about it is that it's free so I can experiment without it costing me any money.
I'm just wondering if there are other places like it. I've asked members at another forum (GearSlutz) if there were but the answers I got were pretty fuzzy. Either they don't want to say or they just don't know.
This is a weird niche and there's not a lot of info about it because it's so tight, but the little bit of promotion I've done has actually produced some nice results in just 2 days and I'd like to capitalize on that and expand if possible.
So if anybody has any suggestions as to where to branch out in this niche (synth patches for synthesizers) I'd be very grateful.
I think I have something here if early returns are any indication.
** EDIT ** You can take a look at the news piece that KVR is running for me. I don't think this will be a problem posting this here as nobody at this forum is in the market for buying patches for Xfer Records Serum. This may have something to do with the spike in sales. If so, after it becomes old news sales may dry up. That's why I need suggestions for branching out.
http://www.kvraudio.com/news/wagsrfm...thesizer-27785
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