Offering "Locked In" Contracts vs "Month to Month"
Personally I have a lot more success when offering services as 'month to month', in fact here's a conversation I had today:
Guy: hey, I only have a small budget what do you recommend.
Me: we have plans from just $100-$200 per month
Guy: ok, I might go with the $100 plan then
Me: great
Guy: do you lock clients into 6-12 month contracts?
Me: no our services are month to month, so you have full control over your campaign.
Guy: ok, I will sign up to the $200 plan and see how it goes.
...
I find this to be the case most of the time.
I am of course taking on risk by not having set contracts, especially as this is my livelyhood, but I feel I have more success with this method.
Interested to hear how you guys do it though!