How I Get High Conversion Rates on Clickbank Products
Over the years I've done ok promoting Clickbank products. Here's how I get high conversion rates.
1 I steer well clear of any make money products. Mostly scammy rubbish. High refund rates for a lot of them.
2. I always ignore Clickbanks' gravity figure. I hear marketers time and time again say you should only promote a product with a gravity over a certain number. Nonsense advice. Gravity is really only a measure of how many affiliates are promoting a product. Just because a product is popular and a lot of people are promoting a product doesn't mean it has a good conversion rate. Please just ignore that figure completely. Don't even look at it. And never listen to anyone who says you should look for a CB product to promote with a high gravity. Any other marketing advice they spout is likely to be nonsense too.
The only thing I'm concerned about is this: Would I (if I was into a particular subject) benefit from buying this product? Would it really help me? Do I need it?
EXAMPLE: Take the how to start a quilt shop business niche - sales page (start-a-quilt-shop.com). Not the best looking sales page you've probably ever seen - no flashy graphics etc. but do you think someone who typed in say "how do i start a quilting business?" into Google/Yahoo/Bing and arrived at that page would care? They are looking for a specific guide. Do you think it would help them? Of course! Would they buy it? Most certainly. Clickbank gravity is just 0.95 and I can tell you it has a high conversion rate with visitors looking to start a quilt shop.
Long tail question query + product that provides specific answer to that query = high conversion rate.
So how do I get a high conversion rate promoting that product? What would be good long tail keywords to use to generate organic or PPC traffic to send there? I don't use any fancy keyword tools, the Google Keyword Planner is good enough combined with Google Instant which gives long tail searches that can be hard to find on the GKP.
how to start a quilting business
starting a quilting business
starting a machine quilting business
how to start a quilting business at home
starting a small quilting business
how to start a home-based quilting business
how to start a machine quilting business
how to start your own machine quilting business
quilting business at home
quilting business plan
machine quilting business plan
and so on.
That is just one example. There are hundreds of products on Clickbank like this. That one has a lowish commission but there are plenty more out there with higher ones.
1 I steer well clear of any make money products. Mostly scammy rubbish. High refund rates for a lot of them.
2. I always ignore Clickbanks' gravity figure. I hear marketers time and time again say you should only promote a product with a gravity over a certain number. Nonsense advice. Gravity is really only a measure of how many affiliates are promoting a product. Just because a product is popular and a lot of people are promoting a product doesn't mean it has a good conversion rate. Please just ignore that figure completely. Don't even look at it. And never listen to anyone who says you should look for a CB product to promote with a high gravity. Any other marketing advice they spout is likely to be nonsense too.
The only thing I'm concerned about is this: Would I (if I was into a particular subject) benefit from buying this product? Would it really help me? Do I need it?
EXAMPLE: Take the how to start a quilt shop business niche - sales page (start-a-quilt-shop.com). Not the best looking sales page you've probably ever seen - no flashy graphics etc. but do you think someone who typed in say "how do i start a quilting business?" into Google/Yahoo/Bing and arrived at that page would care? They are looking for a specific guide. Do you think it would help them? Of course! Would they buy it? Most certainly. Clickbank gravity is just 0.95 and I can tell you it has a high conversion rate with visitors looking to start a quilt shop.
Long tail question query + product that provides specific answer to that query = high conversion rate.
So how do I get a high conversion rate promoting that product? What would be good long tail keywords to use to generate organic or PPC traffic to send there? I don't use any fancy keyword tools, the Google Keyword Planner is good enough combined with Google Instant which gives long tail searches that can be hard to find on the GKP.
how to start a quilting business
starting a quilting business
starting a machine quilting business
how to start a quilting business at home
starting a small quilting business
how to start a home-based quilting business
how to start a machine quilting business
how to start your own machine quilting business
quilting business at home
quilting business plan
machine quilting business plan
and so on.
That is just one example. There are hundreds of products on Clickbank like this. That one has a lowish commission but there are plenty more out there with higher ones.
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