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Most internet marketers biggest setback? Doing it all alone, or not having the skills? Your call...

by Thesecret2marketing
23 replies
Hey there,

I'm curious and want to know what is the biggest problems that most people face when it comes to really stacking moolah online - and for those who don't know online "new ago lingo" - that means making money online.

Is it the fact that you don't know how to do something and don't have the skills to do it - like copywriting, or coding, or graphic design, or advanced things like how to set up your own sales funnels.

Or is it the fact that you don't have enough time in the day to actually create your business because things like work, family, and this other thing we all know about called LIFE gets in the way?

Or is it the fact that you have no desire to do all the tedius things, like forum posting, and article writing, and SEO, and setting up and optimizing FB ad campaigns, and all that other malarkey that goes into building a real sustainable business online?

Or is it something else that you'd like to comment on and chime in on the conversation with?

I'm curious and want to know for people just getting started, and for experienced marketers alike - what is it that holds you back the most when it comes to building your business?

All the best,
Michael
#biggest #biggest setback #call #internet #internet marketers #marketers #problems #setback #skills
  • Profile picture of the author IMwhatIM
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    • Profile picture of the author gjabiz
      Originally Posted by IMwhatIM View Post






      1. Not realizing that if you want to make serious money, you can't do it alone.

      Find your aptitude in the chain of money being created and fill the gaps with competent people, then scale up to add zeros.


      .
      good start IMwhatIM,

      gjabiz
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      • Profile picture of the author vdubinin
        I think what holds people back is first of all lack of clarity and a lack of clearly strategic plan of what to focus on step by step to get results, lack of good mentors, the wron mindset and the expectation that it would be easy, not being focused, not having a viable business model. That's the primary things in my opinion, not the technical stuff. Of course mindset is 90% of success.
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        • Profile picture of the author wfletch24
          Originally Posted by vdubinin View Post

          I think what holds people back is first of all lack of clarity and a lack of clearly strategic plan of what to focus on step by step to get results, lack of good mentors, the wron mindset and the expectation that it would be easy, not being focused, not having a viable business model. That's the primary things in my opinion, not the technical stuff. Of course mindset is 90% of success.
          For me what vdubinin said nailed it. Clarity is a big piece of it for me. There are so many tasks that you need to perform and finding out how all those pieces fit together is the hard part for me. Even if you know how do to most of everything you have to put the pieces together to make it work. And then there are distractions all along the way.

          I have personally tried to overcome this by picking the most important tasks to my business and put all my focus on those. When those are done I can do all the small things in between.
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  • Profile picture of the author Flemin Goh
    Biggest setback is not taking ACTION. People can go around buying the next big IM strategy but if they don't take action, nothing is going to happen.

    By taking action meaning, get your hands dirty and do all the stuff that is discussed in the course you purchases and keep on trying with your own twist if the first attempt fails.

    Treat IM like a business!
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  • Profile picture of the author Lightlysalted
    Time is the biggest issue. Even if you oursource to a virtual assistant they rarely do it as you need, which means you have to re do your work. So partnering up with a good virtual assistant is key leaving you free to do the creative blue sky work to develop your next business opportunity....
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    • Profile picture of the author The Niche Man
      I can't speak for other people, but one of my biggest challenges is outsourcing, maybe even delegation.

      I've been a hands on person for so long, building my business, skills and knowledge, it's a bit of a challenge to entrust it to others sometimes, but I'm getting better. I realize it's something "I have to" do if I want to keep growing.

      My biggest challenge is finding people who are as passionate about my business and what I do ... as I am.
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      • Profile picture of the author Thesecret2marketing
        Man,

        This struck a nerve with me because the best way to go about building your business these days is outsourcing. I mean - I know that not everyone will share the same passion as you - however how much time do you have in a day to run your digital empire.

        I think that outsourcing is a must if you want that freedom that we all get sold when getting into this industry. I'm sure you're already there at that level - however for the person who's just going about it trying to do it all themselves - then they are sure to quit in like 2 or 3 weeks - some of them in days.

        The key really is letting go of control and being OK with what happens. I think once you have a system in place that you know works - and converts - then it's time to add in a few experienced people to run that system for you.

        Look at McDonalds - there was no way that Ray Kroc could have built the worlds largest fast food chain without hiring other people and trusting them to do the work for him. You see he created a system so simple that even a 16 years old pimple faced kid could step in and run it without having a degree from Harvard.

        So for the person reading this trying to scale their business I say you need a system that works, and once you find it - or have it . . . .

        OUTSOURCE YOUR FORCE!

        And for your 'The Niche Man' you gotta outsource brother. You can only grow so much on your own with just 24 hours each day . . . I have a team out in Asia that helps me grow my business and you gotta implement the same man.

        And I don't think you'll find anyone as passionate as you are about your business except the clients your serve . . . maybe. So you really have to just cherry pick the best professionals and trust them enough to carry out the tasks that will advance your purposes.

        Hope that helps,
        Michael

        Originally Posted by The Niche Man View Post

        I can't speak for other people, but one of my biggest challenges is outsourcing, maybe even delegation.

        I've been a hands on person for so long, building my business, skills and knowledge, it's a bit of a challenge to entrust it to others sometimes, but I'm getting better. I realize it's something "I have to" do if I want to keep growing.

        My biggest challenge is finding people who are as passionate about my business and what I do ... as I am.
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    • Profile picture of the author Thesecret2marketing
      Yeah - I say that instead of having a virtual assistant build everything up for you and not know what they are capable of - that you go with hiring a freelancer to develop certain parts of your business if you're technically handicapped lol.

      Then once you have a proven money making system in place - that's when you bring in a full time V/A to manage your business, FB ads, media buys, affiliate management, etc.

      Another factor is to also filter through the potential V/A's. As you know not all V/A's are good at what they do - and some of them suck like a porn star.

      So I say build you a system, make sure that it converts - works and spits out cash, then hire the RIGHT help to step in and help you smack home runs - and grand slams week in and week out.

      Michael

      Originally Posted by Lightlysalted View Post

      Time is the biggest issue. Even if you oursource to a virtual assistant they rarely do it as you need, which means you have to re do your work. So partnering up with a good virtual assistant is key leaving you free to do the creative blue sky work to develop your next business opportunity....
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  • Profile picture of the author IgniteFeed
    A lot of strategies, even offered in these forums do indeed work. It seems people need to want it spelled out step-by-step, but that's not going to happen. Also, action and the fear of success paralyzes a lot of people.
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  • Profile picture of the author Work1099
    If we are defining "setbacks" as the obstacles or pitfalls a person faces on the road to success ... those will vary for each person. It's worthwhile for each individual to sit down and evaluate what those are for them right now ... and are also likely to be in the future ... and work out a plan for being ahead of the trend.
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    • Profile picture of the author The Niche Man
      It's ironic the OP wants to know what are the things that holds "you" back personally. And most people immediately start talking about what other people do or should do or talk in the third person.

      One of the hardest things to do is to reveal your personal shortcomings isn't it? .

      I notice, these types of personal (what's your faults) questions always get the least amount of responses. Or people will talk about what other people should do or talk in the third person.

      Even the people who would normally answer questions -will usually skip this type of question. Still trying to figure that out.
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      • Profile picture of the author nik0
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        Organizing it all, for example I had almost 30 Amazon affiliate sites on the shelf for almost a year. Sure the content was published but tons of mistakes.

        Then there was some Panda update that required some restructuring of things, then another Panda update, then a new Penguin update.

        Keeping up with the latest changes is not always easy, especially when doing things in bulk and working with cheap outsourcers

        Don't get me wrong I have some solid VA's but they are busy with my core business so I can't pull them of their work or overload them with it.

        So yeah, sourcing new people and training them is my biggest setback from scaling big time.

        Finding decent writers at affordable rates is another one but that seems to be dealt with soon enough.
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  • Profile picture of the author Randall Magwood
    Originally Posted by Thesecret2marketing View Post

    I'm curious and want to know for people just getting started, and for experienced marketers alike - what is it that holds you back the most when it comes to building your business?
    For alot family members that i know... the thing that *holds* them back is becoming complacent when they finally see some orders come in. From that point, they hopefully look everyday in their inbox to see if a new "notification of payment received" email is in their inbox.

    While instead, they should take that money (and any extra money they have from a job), and re-invest into more advertising so that they can experience rapid results and sales. Alot of people are afraid of success.

    Ask someone who's making $200/month now if they want to take an advertising *risk* and make $2,000/month within the next 3 months.... and they will say "no", and that they want to build their business up *slowly*.... over the course of the next 12 months.... just to reach the same $2,000/month. Makes no sense to me.
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  • Profile picture of the author Brent Stangel
    I'm saying this as an executive in an ad agency that helps international/enterprise class business, not some shmuck that hasn't seen this dog go around the track a thousand times.
    We're un-worthy, we're un-worthy!

    I predict great things for you on WF. We've never had such an impressive newbie...oh wait...

    it's a bit of a challenge to entrust it to others sometimes, but I'm getting better.
    Nearly impossible for me. If you want something done right, do it yourself!
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  • Profile picture of the author DaleRodge
    Lack of effort!

    That's the only setback. It doesn't matter who you are, what you know, or how much money you have - there's money to be made out there providing you're willing to put in the time & effort.

    Just unfortunately most aren't!
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  • Profile picture of the author discrat
    Originally Posted by Thesecret2marketing View Post

    Or is it the fact that you have no desire to do all the tedius things, like forum posting, and article writing, and SEO, and setting up and optimizing FB ad campaigns, and all that other malarkey that goes into building a real sustainable business online?
    Hey Michael,

    This strikes me as something that I have Observed. Of course, you have to have a good plan and work smart. But frankly there are a lot of people who just do not want to do the small things ( that actually matter) day in and day out.

    You do not have to do a ll these things you mention. But there is at least one or two that you will need to do on a consistent basis.

    People get bored with doing some of these little details. But they are a necessity.

    Writing Follow Ups/ Broadcasts on a continuous basis is another one.



    -Robert Andrew
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    • Profile picture of the author Thesecret2marketing
      Hey Robert,

      Great point there. So people really overlook the fact that they didn't go from sucking on mom's breast to eating steak overnight . . .

      Everything in life is a process. Those little things add up as you mentioned and make the biggest difference in your life man! As they say "The Smallest Things Make The Biggest Difference"

      Even breathing is a process which doesn't happen automatically. Your body does this process for you so you don't have to focus on it - but surely if people had to focus on breathing in order to breathe - then our population would probably be reduced by 2/3's because so many people would ignore the process required to breathe.

      We live in a world flooded with instant gratification, and most people fail to realize that you can't buy a WSO - put it in the microwave and become an internet millionaire in 15 minutes ;-).

      Yeah bottom line for newbies reading this - get that @$$ to work and go through the process if you want any type of results!

      Michael

      Originally Posted by discrat View Post

      Hey Michael,

      This strikes me as something that I have Observed. Of course, you have to have a good plan and work smart. But frankly there are a lot of people who just do not want to do the small things ( that actually matter) day in and day out.

      You do not have to do a ll these things you mention. But there is at least one or two that you will need to do on a consistent basis.

      People get bored with doing some of these little details. But they are a necessity.

      Writing Follow Ups/ Broadcasts on a continuous basis is another one.



      -Robert Andrew
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  • Profile picture of the author donpurdum
    Hi Michael,

    In my opinion there are not enough people taking the time to learn all they can about becoming smart and saavy business men and women.

    IM is still a business and it requires an understanding of:

    1. Marketing
    2. Sales
    3. Production or delivery of service
    4. Customer Service
    5. Administration

    Many IM's stay on #1 or #2 and don't move past it and can't understand why their businesses are struggling. If you don't know how to prioritize your time based you end up getting stuck in one place and then repeating only what you know.

    In marketing and sales work together but they are not the same thing. How much income do you want to bring in for the company? What is your average sale price? How many sales do you need in order to meet your revenue need?

    From their do you know how many need to come into your marketing funnel that will convert to sales?

    I have a belief that Clarity + Focus = Execution.

    Until you know what business you are "really" in (ie understanding how the public views your business), what problems you "really" solve, who you "specifically" solve them for and how your products and services are a part of the the solution you will never have the clarity you need.

    The above is how you gain clarity. Focus is putting the strategies in place and then having specific and measurable goals is where you execute.

    I hope all that makes sense? Making money is knowing more about your business and how to execute it than just throwing mudd on the wall and hoping it sticks.

    Great question Michael. We are all working on getting there together!

    ~ Don Purdum
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    • Profile picture of the author The Niche Man
      Originally Posted by donpurdum View Post

      Hi Michael,

      In my opinion there are not enough people taking the time to learn all they can about becoming smart and saavy business men and women.

      IM is still a business and it requires an understanding of:

      1. Marketing
      2. Sales
      3. Production or delivery of service
      4. Customer Service
      5. Administration

      Many IM's stay on #1 or #2 and don't move past it and can't understand why their businesses are struggling. If you don't know how to prioritize your time based you end up getting stuck in one place and then repeating only what you know.
      That's a good point. Unfortunately, most of those "I'll teach you all you need to know" Guru success programs only focus on marketing and sales. So, most newbies or "go by the book followers" only focus on what they were taught.

      Most don't teach you about the importance of branding, positioning, or cross promotions either. But they're essential to stay competitive for the long term.
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  • Profile picture of the author tudexo
    Frankly nothing really holds me back. I have a team of employes to feed and I can't afford to be held back. Yes, every new project we take up teaches me something new and I consider that learning an asset and I don't regret spending the time picking up new things.
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  • Profile picture of the author WinsonYeung
    one of my biggest setback is promoting an affiliate product blindly without doing research... In the end, the product owner didn't send out the commission which I earned...

    And another setback is buying high end product on impulse without doing proper research first.
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  • Profile picture of the author jsdurrant
    I will chime in. Mostly a public confession, a way perhaps to find out what is keeping me back.
    I know the question is asking what prevents people from really stacking moolah online, however I am going to alter that question to reveal what stops me from stacking any money online.

    FAILURE

    Back in 2009, I started the journey in IM. I quickly and enthusiastically created and launched my first WSO. I was so proud of myself. All the hard work and many, many endless hours of learning and research and work. I was proud. And then I made a sale! I remember it like it was just now. 2:30 in the morning I woke to my sales email alert sound(I set it to a siren)...
    A sale! Holy S#!T!
    And then another one!
    And Another!
    ....Then nothing....
    I worked hard to resurrect the dammed thing but nothing came of it...

    Fear of failure prevented me from continuing on that path. I quit.

    So I started Affiliate Marketing. I made a few dollars here and there, and found that I was working way too hard and being ridiculed too much to continue.. Oh poor me...

    After a few years, I decided to partner up with a friend and take a stab at dropshipping. We had everything in place. The site was up. We found a great niche. We started up a partnership business and business bank account.. Then he proved himself to be lacking in character so I bailed..
    I think that was a cop-out I used. Once again. fear of failure.

    I am taking a stand right bloody now and saying I AM TIRED OF THE FEAR OF FAILURE!

    Boss,
    I am counting on you to keeping me motivated and on the right path(no action needed on your part, I just read your posts and am filled with positive, strengthening energy).

    Anyways. Thanks people; Beautiful People.

    Time to rock!

    Good, better, best;
    Never let it rest until your good is better than the best.

    JSD

    P.S.
    I just proof read this, and came to the realization that I never actually failed until I quit. F*** I'm dumb.
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  • Profile picture of the author Geeked Labs
    I'll state it in a different way. The biggest setback for most people is simply 'not being the real deal'.
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