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Best funnel process for selling a physical book / ebook?

by wpentrepreneur
3 replies
Hey guys,

I've got an physical book that I've had great success with selling on eBay, making around $1500 to $2000 a month from that.

I want to try my hand at now using Facebook Ads to sell that physical book.

I've been thinking about the best way to go about this, taking into account that I also need to built a list etc.

This is the funnel I've designed so far:

- Facebook Ad to video squeeze page which discusses the secrets to success in the industry the book is about

- People enter their email for a short free video course where I teach them 7 skills they need to win in that industry.

- At the end, I tell them there's a whole book about all of this that they can get which goes into much more detail and give them a chance to buy the book.

- If they don't buy I have their email so I can market to them

Is that a good system? I'd appreciate your feedback.

I've also got an ebook that I've written myself on the same subject, should I use the same funnel process to promote the ebook?

Thanks!
#book #ebook #funnel #physical #process #selling
  • Profile picture of the author jamescanz
    Originally Posted by wpentrepreneur View Post

    Is that a good system? I'd appreciate your feedback.
    Good for the fact that you've actually got something planned out

    (unfortunately, many don't even get that far).

    Since you have the pieces put together...

    I would recommend that you start testing out ads, see which ones get you better clicks, optins, sales etc.

    Then you'll have some data to play with
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    • Profile picture of the author wpentrepreneur
      Originally Posted by jamescanz View Post

      Good for the fact that you've actually got something planned out

      (unfortunately, many don't even get that far).

      Since you have the pieces put together...

      I would recommend that you start testing out ads, see which ones get you better clicks, optins, sales etc.

      Then you'll have some data to play with
      Kk thanks.

      Is this the correct kind of structure though? What I have outlined above
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  • Profile picture of the author Brent Stangel
    Yes, you've got the sequence right.

    I've also got an ebook that I've written myself on the same subject, should I use the same funnel process to promote the ebook?
    You might use this for an upsell/downsell/OTO.

    Check out http://www.warriorforum.com/main-int...step-step.html to get the most from your ad spend.
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