How to find audience for clickbank offers

22 replies
Hey,
I was wondering how one is about finding the right audience to promote an already well performing clickbank offer.

I'm mainly into display ads so I would want to find websites where my audience is at.

Is there a way to reverse engineer where affiliates are getting their traffic from? I understand that the good ones probably send traffic through email so I would need to find out where they get their traffic for their opt-in pages to their lists.

Hope someone can help


Regards,
luther88.
#audience #clickbank #find #offers
  • Profile picture of the author Tom Addams
    Super affiliates predominantly derive traffic as a result of media buys.

    If quality online real estate can be purchased, it will be. There are 11 systems I use for setting up effective media buys. One of the first systems I discovered, and it works surprisingly well still, is discovering which web properties hold the better traffic and contacting them to make a private deal. In some niches, you'll quite often encounter webmasters who are unaware of the true market value of their traffic; and, although these cases are rare, you usually profit quite considerably.

    GRM
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  • Profile picture of the author jasonwebb71
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    Now I remember why I left here many years ago!
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  • The real question isn't where to find an audience for offers, but actually deciding where those people are.

    Look at your market and check to see where those people are lurking. If you're promoting a product in a specific niche (obviously you are), you need to go where the people in that niche would go to find the answer to their problem.
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    • Profile picture of the author luther88
      Originally Posted by Get Rich Methods View Post

      Super affiliates predominantly derive traffic as a result of media buys.

      If quality online real estate can be purchased, it will be. There are 11 systems I use for setting up effective media buys. One of the first systems I discovered, and it works surprisingly well still, is discovering which web properties hold the better traffic and contacting them to make a private deal. In some niches, you'll quite often encounter webmasters who are unaware of the true market value of their traffic; and, although these cases are rare, you usually profit quite considerably.

      GRM
      Like I said I use media buys. Before pitching your system you might want to give some relevant information.

      Originally Posted by jasonwebb71 View Post

      Even if you can find this information, you wouldn't really want to promote in those same places, as the other affiliates may have already saturated that market with the same offer.

      It may be better to just use Google to find your own, fresh source of interested buyers. Then you could really stumble upon a goldmine!

      Regards

      Jason
      If the ads are still running they're probably still doing it profitably and I'm sure I can create a better offer then them anyways so that shouldn't be a problem.

      Originally Posted by internetmarketer1 View Post

      The real question isn't where to find an audience for offers, but actually deciding where those people are.

      Look at your market and check to see where those people are lurking. If you're promoting a product in a specific niche (obviously you are), you need to go where the people in that niche would go to find the answer to their problem.
      Your first question makes no sense. Obviously I'm talking about finding the sites they're on. Specifically the sites where top affiliates are promoting their opt-in pages. Please read the post before responding.
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      • Profile picture of the author Tom Addams
        Originally Posted by luther88 View Post

        Like I said I use media buys. Before pitching your system you might want to give some relevant information.
        Pitching implies I wanted to sell you my system. I don't. I wouldn't. I was, in fact, merely giving you an idea; since it works very well for me. I'll be careful not to offer suggestions to you in the future. Duly noted.

        GRM
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  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by luther88 View Post

    Is there a way to reverse engineer where affiliates are getting their traffic from?
    If there were, it would perhaps be - for the most part - a way to find "ideas to avoid", I think? Most ClickBank affiliates are making very, very few sales. Over 95% of affiliate-referred sales are collectively made by fewer than 5% of ClickBank affiliates, and that group tends to include sites you can't easily find through a search engine, too, because they're the ones not reliant on SEO traffic.

    Originally Posted by luther88 View Post

    Hope someone can help
    Not sure. I've always thought that promoting ClickBank products which are already performing well may be rather a sub-optimal approach, given all the products available there from tens of thousands of vendors. Sill this may possibly help ...

    http://www.warriorforum.com/main-int...ml#post7110523


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    • Profile picture of the author Nick Jonathan
      Originally Posted by luther88 View Post

      Hey,
      I was wondering how one is about finding the right audience to promote an already well performing clickbank offer.

      I'm mainly into display ads so I would want to find websites where my audience is at.

      Is there a way to reverse engineer where affiliates are getting their traffic from? I understand that the good ones probably send traffic through email so I would need to find out where they get their traffic for their opt-in pages to their lists.

      Hope someone can help


      Regards,
      luther88.
      Hello luther88,

      In order to target the audience you want to sell the Clickbank offer to, you have to find out what kind of audience would most likely be interested in the offer.

      For example, if it is a Health and Fitness offer then you should try to look for a specific group of people (diabetic, overweight etc). Now, you have plenty of options on how to promote the Clickbank product.

      1. On forums that have to do with the offer's content and title.
      2. Offline -- in real life. You definitely have relatives or some friends who fall in that specific group of people. Show the Clickbank product to them.
      3. Make advertisements.
      i) Online; setup advertisements that target that specific group of people. Nowadays, ad services such as Google AdWords and Bing Ads offer you endless customisation and personalisation for your advertisements.

      Those are the three most popular ways to promote your offer.

      As far as 'reverse engineering' is concerned, I would advise you to stand out from the crowd and come up with something more unique. Keep in mind that Internet Marketing is very competitive.
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      • Profile picture of the author luther88
        Originally Posted by Nick Jonathan View Post

        In order to target the audience you want to sell the Clickbank offer to, you have to find out what kind of audience would most likely be interested in the offer.
        Here's exactly where the "reverse engineering" part comes in. Basically, I want to find an affiliate who makes money with display ads and just "build a better moustrap"

        I'm using Whatrunswhere and stuff but that is not very efficient in my opinion and I'm sure there is a better approach.
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        • Profile picture of the author jasonwebb71
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          Now I remember why I left here many years ago!
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          • Profile picture of the author luther88
            Originally Posted by jasonwebb71 View Post

            The point I was making though was that it doesn't matter how good your mousetrap is if a fat cat has already eaten all the mice in the house.
            Good point. Do you think the cat will stick around if there are no more mice to catch? I don't. And that means there's still room for a second and a third - if they use their brains.

            @alexa: ever heard of CB gravity? Besides, if the product sells then I'll find affiliates promoting it and this is my point in this discussion. Finding those guys and specifically the places they buy banners on to build their lists.
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            • Profile picture of the author Alexa Smith
              Banned
              Originally Posted by luther88 View Post

              @alexa: ever heard of CB gravity?
              Yes.

              It has no correlation with sales, and no correlation with conversion-rates, either, Luther.

              It doesn't even always have a correlation with affiliate numbers, either: there are plenty of high gravity products which no affiliate is promoting at all.

              There are also single-figure-gravity products with which affiliates are being far more successful than they are with many three-figure-gravity products.

              It's rather a widely misunderstood subject (in spite of actually being explained pretty openly on ClickBank's own website).

              If you wants some factual information about "gravity", these posts/threads may help you with that ...

              Gravity High or Lower - Which Sells Best & Why?

              Clickbank gravity - is there a sweet-spot here?

              Understanding Clickbank Gravity

              Clickbank Gravity


              Selecting products "by gravity" is really very unwise indeed: you won't be learning about them what you imagine you're learning, if you do that.


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              • Profile picture of the author luther88
                Originally Posted by Alexa Smith View Post

                Yes.

                It has no correlation with sales, and no correlation with conversion-rates, either, Luther.
                Here's an excerpt from clickbank.com and I'd rather believe this source than some forum posts. Pardon me for being so choosy.

                Grav: Short for GRAVITYâ„¢ performance statistic, this number represents a unique calculation by ClickBank that takes into account the number of different affiliates who earned a commission by promoting this product over the past 12 weeks. Since more recent transactions are given a higher value, this number can give you an idea of what products are "hot" at the moment, in terms of being promoted by many affiliates and making a good number of sales. However, high gravity can also indicate that there will be a lot of competition in promoting this product.

                Originally Posted by Alexa Smith View Post

                It doesn't even always have a correlation with affiliate numbers.....
                The point of this discussion is not how clickbank ranks their products anyways. I don't want to go in an argument with you about that.

                I think we both agree, that a much better indicator of a well-selling product is a marketer who has been promoting the product for a while now (everything else being equal).

                Now, I'm not talking about direct linking here anyways. I mentioned traffic from banner ads on web properties to squeeze/lead-gen pages with the main offer being something similar (preferably presell material) to the CB product. And email marketing tailored to sell this CB product amongst other things.

                IF we can find an affiliate who is promoting ANY CB offer for some time via those methods we can be pretty sure that he is making a profit doing so.

                The point is finding the places where he is getting his traffic to his lead-gen pages.

                If you still don't get it then I can't help you. But you're not into CB affiliate marketing anyways so I don't care.

                Just some thoughts for other readers here.
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                • Profile picture of the author Alexa Smith
                  Banned
                  Originally Posted by luther88 View Post

                  Here's an excerpt from clickbank.com
                  LOL, that's what I was going to quote, to you. It actually makes my point (as you'll see if you follow the links above), but you've misunderstood what it means, Luther.

                  Originally Posted by luther88 View Post

                  But you're not into CB affiliate marketing anyways so I don't care.
                  It's actually how I've made my full-time living for the last 6 years ... but apparently you wouldn't take much notice of Tom or Jason, above, either, when they tried to help you, and they both have considerably longer experience than that, so it would obviously be unreasonable for me to expect any different reaction from you, myself.

                  Originally Posted by luther88 View Post

                  Just some thoughts for other readers here.
                  Those "other readers" will have no difficulty seeing what happened in this thread, I think.


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                  • Profile picture of the author Tom Addams
                    Originally Posted by Alexa Smith View Post

                    LOL, other readers will have no difficulty seeing what happened in this thread, I think.
                    When Alexa is good enough to write, I read.

                    She is without question one of the most exemplary forum members I've ever encountered; in over 2 decades of being in the business. Not only are her posts accurate, but, where required, she goes the extra mile to provide explicit and enlightened detail. She's a true treasure to WF.

                    Want my opinion, OP: take on board the information she's been kind enough to relate here.

                    GRM
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                    I Coach: Learn More | My Latest WF Thread: Dead Domains/ Passive Traffic

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            • Profile picture of the author jasonwebb71
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              Now I remember why I left here many years ago!
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    • Profile picture of the author luther88
      Originally Posted by Alexa Smith View Post

      Over 95% of affiliate-referred sales are collectively made by fewer than 5% of ClickBank affiliates, and that group tends to include sites you can't easily find through a search engine, too, because they're the ones not reliant on SEO traffic.
      Yep, that's exactly the reason I'm asking. I'm sure there is a way somehow.


      Originally Posted by Alexa Smith View Post

      Not sure. I've always thought that promoting ClickBank products which are already performing well may be rather a sub-optimal approach, given all the products available there from tens of thousands of vendors. Sill this may possibly help ...
      .
      I want to find a niche and an approach that works so I can build a list, sell my own products and promote CB offers too. Most CB products do not sell so I don't want to waste my time analyzing their marketing.
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      • Profile picture of the author Alexa Smith
        Banned
        Originally Posted by luther88 View Post

        Most CB products do not sell so I don't want to waste my time analyzing their marketing.
        You apparently have some way of determining which CB products are selling well? I wouldn't to promote the ones that are selling well, anyway. Well, there's no point in my repeating it all again. Good luck.


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  • Profile picture of the author 100bucksaday
    I would suggest you to go and start with FB ads. Ofcourse do target marketing but if you don't know what it is then you will need to learn that first. So that your ads will be only seen by people who are interested in your products.
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  • Profile picture of the author luther88
    Sorry Alexy,
    I've misread that you are not doing CB affiliate marketing. I'm sure you've a lot to teach me in that regard.


    Regards,
    luther88.


    PS: you guys can keep the ideas flowing if you have some thoughts to share
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    • Profile picture of the author Alexa Smith
      Banned
      Not at all - we managed to hit each other "at our worst" in this thread, somehow - apologies. It was a pleasure to discuss this with you by private message, and I wish you very well with it.

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  • Profile picture of the author PaidAllDay
    Pay Per Click Search is a good traffic source for ClickBank offers.

    Volume can depend on the broadness of your keywords or what you target.

    Also PPV (Pop-up Traffic) can bring pretty heavy volume in the right niches.
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    • Profile picture of the author Michael Donavan
      Your audience is everywhere, however, that being said, paid solo ads works best for me, as they already have a "built-in audience" that know, like, and trust the vendor. In many cases they've already bought products from the vendor, which helps your cause a great deal.

      The idea is to build yourself a "black book" of solo ad vendors you've purchased from. Make sure you split-test your squeeze pages and track your success rate with each of them, then weed out the one's with the lowest success rates, ie, optin rate, sales, etc. and, of course, keep the best ones.

      Before you know it, you'll have a nice long list of your "go to" vendors that will help you grow your list with QUALITY subscribers that you can then market to yourself over and over again by getting them to know, like, and trust you through your relationship-building follow-up email series'.

      It really is easy-peasy!

      Mike
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