E-Books Trending Upward in Optin Effectiveness Last 12 months ...

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Listening to Eric Graham , the Conversion King and Split Testing Master, recently talk about how E-books have seen somewhat of a resurrection in the last 12 months as far as Optin Rates.

He attributes this to Amazon and how they have made E-books or the view of E-books by the end consumer as more popular.

Of course Videos, audios, and Webinars are still the most effective on an Optin form.

But interesting to see E-books coming back a little bit in the last year.



- Robert Andrew
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