What kind of link do you put in your press release?

TimP · 07-14-2009, 05:29 PM

I am preparing to send out my first Press Release, and I have a question for those more experienced in using Press Releases.

What kind of page should I link to from the press release?

Below are my choices:

Sales Page

Opt-In Page

Home Page

Don Schenk · 07-14-2009, 06:39 PM

I've always used my optin page, but I don't mention it in the main body of the article, I put it at the end of the article (the press release looks like an article) along with an offer for a free something at www.myoptinpage.com

:-Don

sdcast · 07-14-2009, 06:49 PM

i would definitely use the optin page. you know the money is in the list. nice looking site by the way.

also, if you're submitting to 1888 press release, make sure your press release doesn't look or read like an article, they'll reject it everytime.

just follow the example of other press releases. answer the questions who what when where and how

Justin Mandel · 07-14-2009, 07:30 PM

This all depends on the outcome you want, your marketing strategy.

Quote:

Originally Posted by sdcast

i would definitely use the optin page. you know the money is in the list. nice looking site by the way.

DarioMontesdeOca · 07-14-2009, 08:44 PM

You want to capture your leads for the best conversion over the long term because once the visitor is gone they most likely won't be back anytime soon, if at all.

Definitely use the Opt-In Page so you can follow up with those initially interested in your material. You're most likely to make more sales by following up with your leads than a one time visitor.

Nice website!

TimP · 07-15-2009, 06:49 PM

Thanks for all the advice, and the comments about the site.

I have set the press release to go out tonight, with a link to the opt-in page. You are right that I would rather have my service in front of their eyes 7 times over the next two weeks than once when they happen to read the press release.

07-14-2009, 05:29 PM	#1
TimP Active Warrior War Room Member Join Date: Jan 2009 Posts: 61 Thanks: 3 Thanked 6 Times in 6 Posts	What kind of link do you put in your press release? I am preparing to send out my first Press Release, and I have a question for those more experienced in using Press Releases. What kind of page should I link to from the press release? Below are my choices: Sales Page Opt-In Page Home Page
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07-14-2009, 06:39 PM	#2
Don Schenk Senior Warrior Member War Room Member Join Date: Sep 2007 Location: Cincinnati, OH and beautiful Park City, UT Posts: 1,649 Thanks: 775 Thanked 495 Times in 335 Posts	Re: What kind of link do you put in your press release? I've always used my optin page, but I don't mention it in the main body of the article, I put it at the end of the article (the press release looks like an article) along with an offer for a free something at www.myoptinpage.com :-Don
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07-14-2009, 06:49 PM	#3
sdcast Active Warrior Join Date: May 2009 Location: AL Posts: 43 Thanks: 3 Thanked 3 Times in 3 Posts	Re: What kind of link do you put in your press release? i would definitely use the optin page. you know the money is in the list. nice looking site by the way. also, if you're submitting to 1888 press release, make sure your press release doesn't look or read like an article, they'll reject it everytime. just follow the example of other press releases. answer the questions who what when where and how
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07-14-2009, 08:44 PM	#5
DarioMontesdeOca Rebel Marketer Join Date: Jan 2009 Location: Bakersfield, California Posts: 69 Thanks: 16 Thanked 4 Times in 4 Posts Social Networking	Re: What kind of link do you put in your press release? You want to capture your leads for the best conversion over the long term because once the visitor is gone they most likely won't be back anytime soon, if at all. Definitely use the Opt-In Page so you can follow up with those initially interested in your material. You're most likely to make more sales by following up with your leads than a one time visitor. Nice website!
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07-15-2009, 06:49 PM	#6
TimP Active Warrior War Room Member Join Date: Jan 2009 Posts: 61 Thanks: 3 Thanked 6 Times in 6 Posts	Re: What kind of link do you put in your press release? Thanks for all the advice, and the comments about the site. I have set the press release to go out tonight, with a link to the opt-in page. You are right that I would rather have my service in front of their eyes 7 times over the next two weeks than once when they happen to read the press release.
	Free online GED classes information