Company Fined $300,000 For Posting Fake Reviews Online

rontoski · 07-20-2009, 05:57 PM

Tim,
Somehow I don't think this is the same type reviews we have been seeing in our market. This seemed to be outright fraud and deception. It was also getting others to do their dirty work. Probably a fine line, but different.

kel · 07-20-2009, 08:06 PM

This practice of fake reviews has worried me for years as has the practice of a lot of Internet Marketers to just straight out lie, not only about their income but who they are. Ive seen one middle aged guy pretending to be a young teenage girl with acne problems so he could flog his affiliate-linked remedy to that market. If you've got to stoop to those lows, I reckon you're better off getting into another profession - how about selling cars or real estate?
cheers
Graham

John Durham · 07-20-2009, 08:49 PM

I hope it levels the playing field. When there are no rules unethical people, who are willing to stoop to any level, win.

Andy LaPointe · 07-20-2009, 09:26 PM

Truth in advertising has come to the Internet. IM'ers are giving up long term gain for ST products.
This is a bad trend for small unknown companies since consumers will believe small unproven companies are "falsely" promoting thier products.

davemiz · 07-21-2009, 03:42 PM

here's an interesting question for you....

what about TV ads? they're using paid actors as 'testimonials'.... like the bowflex commercials.... theres a muscle & fitness cover model in it, and a former mrs olympia..... isn't that sorta deceptive as well?

GarrieWilson · 07-21-2009, 03:58 PM

Quote:

Originally Posted by davemiz

here's an interesting question for you....

what about TV ads? they're using paid actors as 'testimonials'.... like the bowflex commercials.... theres a muscle & fitness cover model in it, and a former mrs olympia..... isn't that sorta deceptive as well?

Most have small print saying that and some even have a voice over on the infomercials at the beginning saying so.

reedcopywriting · 07-24-2009, 08:56 AM

I think that this is a good thing... when people scam customers it gives us all a bad name!

07-20-2009, 05:57 PM	#51
rontoski HyperActive Warrior War Room Member Join Date: Mar 2008 Location: Norman, Oklahoma , USA. Posts: 132 Thanks: 89 Thanked 9 Times in 7 Posts	Re: Company Fined $300,000 For Posting Fake Reviews Online Tim, Somehow I don't think this is the same type reviews we have been seeing in our market. This seemed to be outright fraud and deception. It was also getting others to do their dirty work. Probably a fine line, but different.
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07-20-2009, 08:06 PM	#52
kel HyperActive Warrior Join Date: Mar 2007 Location: Melbourne, Australia. Posts: 129 Thanks: 0 Thanked 9 Times in 9 Posts Contact Info	Re: Company Fined $300,000 For Posting Fake Reviews Online This practice of fake reviews has worried me for years as has the practice of a lot of Internet Marketers to just straight out lie, not only about their income but who they are. Ive seen one middle aged guy pretending to be a young teenage girl with acne problems so he could flog his affiliate-linked remedy to that market. If you've got to stoop to those lows, I reckon you're better off getting into another profession - how about selling cars or real estate? cheers Graham
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07-20-2009, 08:49 PM	#53
John Durham Senior Warrior Member War Room Member Join Date: Dec 2007 Location: , , USA. Posts: 3,313 Thanks: 2,784 Thanked 3,047 Times in 1,182 Posts	Re: Company Fined $300,000 For Posting Fake Reviews Online I hope it levels the playing field. When there are no rules unethical people, who are willing to stoop to any level, win.
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07-20-2009, 09:26 PM	#54
Andy LaPointe Lapte War Room Member Join Date: Nov 2008 Location: Cherry Capital of the World, Traverse City Michigan Posts: 178 Thanks: 11 Thanked 27 Times in 17 Posts	Re: Company Fined $300,000 For Posting Fake Reviews Online Truth in advertising has come to the Internet. IM'ers are giving up long term gain for ST products. This is a bad trend for small unknown companies since consumers will believe small unproven companies are "falsely" promoting thier products.
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07-21-2009, 03:42 PM	#55
davemiz Senior Warrior Member Join Date: Sep 2003 Location: Miami, Fl. USA. Posts: 1,446 Thanks: 8 Thanked 162 Times in 108 Posts	Re: Company Fined $300,000 For Posting Fake Reviews Online here's an interesting question for you.... what about TV ads? they're using paid actors as 'testimonials'.... like the bowflex commercials.... theres a muscle & fitness cover model in it, and a former mrs olympia..... isn't that sorta deceptive as well?
	Dave Miz “Judge your success by what you had to give up in order to get it.” ― Dalai Lama XIV

07-24-2009, 08:56 AM	#57
reedcopywriting MsReed Join Date: Jul 2009 Location: Memphis, TN Posts: 25 Thanks: 7 Thanked 0 Times in 0 Posts Contact Info	Re: Company Fined $300,000 For Posting Fake Reviews Online I think that this is a good thing... when people scam customers it gives us all a bad name!
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