Denny's New Slogan - eeewwwwww!

by mrmatt

Posted: 15 years ago 13 replies

INTERNET MARKETING

Denny's Restaurant new slogan is awful!

"Eat Like A Rock Star Pay Like A Rodent"

Yep, they actually use the word rodent in their slogan for the diner.

I actually had to ask my wife "Did they say eat like a rodent?" because I just could not believe that they would do that.

But they did.

How gross is that?

and

How much do you think they paid some Madison Ave Advertising company for that slogan?

Matt

#denny #eeewwwwww #slogan

Steven Carl Kelly 15 years ago

I believe the word they've used is "roadie" and not "rodent". "Rodent" doesn't make any sense, while "roadie" (as a contrast to the former "rock star") makes tremendous sense.
- Thanks
Signature

Read this SURPRISING REPORT Before You Buy ANY WSO! Click Here
FREE REPORT: Split Test Your Landing Pages the Easy Way
{{ DiscussionBoard.errors[999722].message }}
GarrieWilson 15 years ago

They shouldnt associate rodents with food. Makes me think of the rodent droppings in the kitchen.
- Thanks
Signature

Screw You, NameCheap!
$1 Off NameSilo Domain Coupons:
SAVEABUCKDOMAINS & DOLLARDOMAINSAVINGS
{{ DiscussionBoard.errors[999724].message }}
GarrieWilson 15 years ago

Steven,

That makes more sense. (We posted at the same time.)

Garrie
- Thanks
- 1 reply
Signature

Screw You, NameCheap!
$1 Off NameSilo Domain Coupons:
SAVEABUCKDOMAINS & DOLLARDOMAINSAVINGS
{{ DiscussionBoard.errors[999727].message }}
- mrmatt 15 years ago
  
  Roadie does make more sense. Maybe that's what it says. I'm going to have to listen harder next time the commercial plays.
  
  I searched google and found some other posts saying "rodent" as well.
  
  Either way if people are not hearing the commercial correctly and are hearing "rodent" it's a total turn off.
  
  Thanks
  
  1 reply
  
  {{ DiscussionBoard.errors[999803].message }}
  
  JohnMcCabe 15 years ago
  
  My wife is getting tired of hearing me say, "and the sad part is someone making a lot of money paid someone else a lot of money for that thing..." after many of the ads.
  
  Thanks
  
  {{ DiscussionBoard.errors[999941].message }}
quiescen 15 years ago

That works. Because their food tastes like rodent doogie anyway.
- Thanks
Signature

Play Piano in Just 1-Hour! Free Lesson Shows You How!
Online Piano Lessons by Quiescence Music
{{ DiscussionBoard.errors[999783].message }}
George Wright 15 years ago

I think Keven wrote that for them. They meant to say Eat like a rockstar pay like a hamster.

George Wright
- Thanks
Signature

"The first chapter sells the book; the last chapter sells the next book." Mickey Spillane
{{ DiscussionBoard.errors[999994].message }}
George Wright 15 years ago

OK, A quick Google search indicates it started out in the real commericial "rodie" but someone posted ....rodent on Twitter and the rest is history. If it's on Twitter it must be true.

George Wright P.S. Now its official and confirmed "rodent" because its on the Warrior forum. Rodent it is.
- Thanks
- 1 reply
Signature

"The first chapter sells the book; the last chapter sells the next book." Mickey Spillane
{{ DiscussionBoard.errors[1000024].message }}
- GarrieWilson 15 years ago
  
  Originally Posted by George Wright
  
  If it's on Twitter it must be true.
  
  HAHAH Twitter. The new way to fool the masses.
  
  Thanks
  
  Signature
  
  Screw You, NameCheap!
  $1 Off NameSilo Domain Coupons:
  SAVEABUCKDOMAINS & DOLLARDOMAINSAVINGS
  
  {{ DiscussionBoard.errors[1000056].message }}
George Wright 15 years ago
- Thanks
Signature

"The first chapter sells the book; the last chapter sells the next book." Mickey Spillane
{{ DiscussionBoard.errors[1000213].message }}
Calvin 15 years ago

Cool banner George!

Maybe you can get Denny's to license it from you?

Calvin
- Thanks
Signature

Success is an endless series of falling down and getting back up again. Sometimes, you fall a little less. Sometimes, you fall a little more. Keep getting back up. Keep moving forward.
{{ DiscussionBoard.errors[1000486].message }}
seasoned 15 years ago

HEY, remember quiznos with their two rodent spokescreatures?
- Thanks
- 1 reply
{{ DiscussionBoard.errors[1000861].message }}
- George Wright 15 years ago
  
  Originally Posted by seasoned
  
  HEY, remember quiznos with their two rodent spokescreatures?
  
  Right Seasoned,
  
  And Chuck E. Cheeze is a Rat.
  
  George Wraght
  
  Thanks
  
  Signature
  
  "The first chapter sells the book; the last chapter sells the next book." Mickey Spillane
  
  {{ DiscussionBoard.errors[1000869].message }}