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How Would You Target this Demographic?

by GregtheWriter
3 replies
I have a question for the Warrior Pros.


I have product that is way superior and cheaper than timeshares and a few other vacation products/services out there.


A partner and me were considering doing an SEO'ed website reviewing a bunch of different deals similar to ours with the ultimate goal of building a list and then selling them on our offer from there.


SEO though in the travel niche... whoaaaa way too much big competition with deep pockets. There's a few low hanging keyword fruits we've found, but I think we might be able to spear head the project with a different angle.


I recently had awesome success with solo ads in a different niche, was thinking trying that out if any of you had ideas on where to find some good solo ad opportunities there.


My main demographic would be timeshare owners, people seeking timeshares, vacation club members etc.
#demographic #target
  • Profile picture of the author Kurt
    Originally Posted by GregtheWriter View Post

    My main demographic would be timeshare owners, people seeking timeshares, vacation club members etc.
    Where do these people hang out?


    In forums or Facebook groups?


    Can you find them using FB PPC?


    Can you use LinkedIn to network with people in the industry that may be able to give you referrals?


    I would find your market before doing anything else, and assuming you do find the market, I suggest learning retargeting, as it would seem this is a good niche for retargeting.
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  • Profile picture of the author Janice Sperry
    I don't know for sure but I would think about testing advertising on sites that cater to retired people and those about to enter that stage of life.

    I also agree with Kurt about retargeting. That could be a very cheap but great way to get potential customers.
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  • Profile picture of the author ChrisBa
    Do you know the primary sex, age, etc for your visitors/clients?

    I'd start with ensuring you know that then target based on that
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