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First Campain CPA Facebook ads

by Brassard
7 replies
Hi Guys,
I would like to know your opinion, I ran my first CPA campaign and this is the result :
In 48 hours I got 43 clicks from my Facebook ads to my landing Page.
From the landing page to the CPA offer 21 clicks
So from 43 click that reached the landing 21 passed to the offer, 49%
I think it mean the landing page is doing well? Am I right?
But now, this 21 clicks that terminates on the offer, I see no conversion!! I don´t know if it is normal, as these clicks, I think were good, at least 1 or 2 should be validate, minimum.
As it is my first experience, I am not sure if there is a problem with the CPA Network, or just this offer does not convert.
Thank you
#ads #campain #convert #cpa #facebook
  • Profile picture of the author discrat
    Originally Posted by Brassard View Post

    Hi Guys,
    I would like to know your opinion, I ran my first CPA campaign and this is the result :
    In 48 hours I got 43 clicks from my Facebook ads to my landing Page.
    From the landing page to the CPA offer 21 clicks
    So from 43 click that reached the landing 21 passed to the offer, 49%
    I think it mean the landing page is doing well? Am I right?
    But now, this 21 clicks that terminates on the offer, I see no conversion!! I don´t know if it is normal, as these clicks, I think were good, at least 1 or 2 should be validate, minimum.
    As it is my first experience, I am not sure if there is a problem with the CPA Network, or just this offer does not convert.
    Thank you
    I might be reading this wrong, but your best bet is NOT to worry about immediate sales. But rather focus on long term by having prospects sign up and then approach them with some form of Email Marketing.

    I know direct affiliate sales in FB ads has been achieved by a number of people but it is getting harder and harder these days to do it. Just as lot of competition.


    - Robert Andrew
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    • Profile picture of the author Brassard
      Hi Robert
      I m a newbie, I m running a CPA offer campaign with facebook ads, I can´t do email marketing in this case.I was thinking at least I would see a few valid actions. I am in this process waiting exited to see my first $ in comission . lol ..I was thinking the results are ok and from these clicks at least a lead would be paid for , it is not even a sale, it is just a one page submit.
      Thank you for your reply
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  • Profile picture of the author ChrisBa
    Originally Posted by Brassard View Post

    Hi Guys,
    I would like to know your opinion, I ran my first CPA campaign and this is the result :
    In 48 hours I got 43 clicks from my Facebook ads to my landing Page.
    From the landing page to the CPA offer 21 clicks
    So from 43 click that reached the landing 21 passed to the offer, 49%
    I think it mean the landing page is doing well? Am I right?
    But now, this 21 clicks that terminates on the offer, I see no conversion!! I don´t know if it is normal, as these clicks, I think were good, at least 1 or 2 should be validate, minimum.
    As it is my first experience, I am not sure if there is a problem with the CPA Network, or just this offer does not convert.
    Thank you
    How many money have you spent so far? it's hard to evaluate this without knowing this, i believe you will likely need more data/info before coming to any conclusions about this
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    • Profile picture of the author Brassard
      hi ChrisBa
      Until now 8.90$ for 43 clicks from Facebook to my landing page, 0.18$ cost per click, reached 1068 (not sure it is relevant)
      The CPA offer has a 0.14 EPC
      Thank you
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  • Profile picture of the author jamescanz
    Pretty good data for your first CPA campaign...

    Keep in mind conversions might come in faster or slower...

    Depending on if you are doing lead generation VS a sale offer.

    Also, just because you didn't get any conversions, doesn't mean the offer doesn't convert...

    You need to play with your targeting.
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  • Profile picture of the author Brassard
    Still, each click coming from my Facebook ad, pass through my landing page and terminates on the CPA offer, but that is it, no conversion shown on my dashboard, just clicked received. If the ad and the landing page are responding well, the problem is the CPA Offer maybe? I hope there is nothing weird, like there are some conversion but the CPA network don´t get it..I don´t know what you think in this situation
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  • Profile picture of the author greenrim
    Subscribing this thread for the future updates, hope you success.
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