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New Idea to make my website different from the competition.Would it work?

by TobinBell
6 replies
Hi guys!

I have an idea to make my posts unique,although it is going to be a lot of work,I know. I am thinking about making both video presentations and podcasts( audio presentations) about every article I have so far written and planning to write along the way.

Do you guys think this is a viable way for me to go viral? If so,how would you go about it? I have been playing with this idea for quite a while now,but when it comes to implementation,I am unsure of myself. Some help would be appreciated.

My website can be found here.Thanks for helping me out,Warriors!

Cheers.
#competitionwould #idea #make #website #work
  • Profile picture of the author Tom Addams
    Turning articles into videos and podcasts has been a marketing occupation for more years than I can remember. In fact, it's a highly-recommended use of article content; especially if some of your older (yet still relevant articles) are floundering around, gathering dust, getting no traffic. Onto your question about viral marketing. I've been engaged in this for many years and, while doing something new often elicits a viral response, I suspect this won't happen in the mentioned scenario unless the videos and podcasts in question are infused with viral potential. In short: it depends not on your approach here - turning articles into videos and podcasts - but in what the content is about and how you present it and, of course, ignite the viral reaction.

    Tom
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    • Profile picture of the author TobinBell
      I was thinking about powerpoint presentations that shorten and include additional info about the chosen article. So do you think doing both podcasts and videos is an overkill?
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      • Profile picture of the author Tom Addams
        Originally Posted by TobinBell View Post

        I was thinking about powerpoint presentations that shorten and include additional info about the chosen article. So do you think doing both podcasts and videos is an overkill?
        Live motion works best. Failing that, high-end productions with a combination of stock live action, animation, production elements, and voice-over. But it's really all about the content. Based on the content alone, I can get a simple image to go viral. When you understand your target audience, and understand what compels them to ignite a viral response, you find it a lot easier to generate content with viral potential. I say "viral potential" because, of course, no matter how much we know, we never really know if anything with go viral; all we can do is infuse it with the potential.

        Tom
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  • Profile picture of the author KodrutZ
    You could start by actually making each article unique instead of starting with the same sentence over and over again...
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    • Profile picture of the author TobinBell
      Originally Posted by KodrutZ View Post

      You could start by actually making each article unique instead of starting with the same sentence over and over again...
      I do not quite follow you? You saying my articles start with the same sentence?
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      • Profile picture of the author KodrutZ
        Exactly. "In the following, you can read my own personal review" - not to mention that "my own personal review" sounds a bit sluggish.
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