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Is There a Way To Find High-Traffic Sites Which Are Badly Monetized?

by Cam Connor
2 replies
Pretty much just that: Is There a Way To Find High-Traffic Sites Which Are Badly Monetized?

Perhaps sites which are being solely monetized using AdSense, or something similar, but who already have a pretty decent amount of traffic coming in?
#badly #find #hightraffic #monetized #sites
  • Profile picture of the author writeaway
    TS, that is a very interesting question.

    I think this leads to a lot of interesting monetization possibilities.

    It is either you can buy the website and flip them once you are able to successfully monetize them, or you can talk the owners into pushing whatever program or service you are promoting.

    Regardless, I see the possibility with this.

    How would I find high-traffic websites which are badly monetized?

    Here is my approach.

    Step 1: I would identify a niche.

    This is crucial.

    I need to zero-in on a niche.

    Step 2: I would use [/I]Google[/I] to find similar websites.

    Step 3: I would use Alexa Site info.

    Alexa Site info gives you a rough idea about the traffic volume of a particular website.

    It also gives you a rough idea as to which country sends that website the most traffic.

    Of course, you should not take all of this as gospel because Alexa uses software that most people do not use.

    Regardless, it is better than working with zero information.

    Once you have all this information, you can then reach out to those websites and ask them if they would like to promote what you are promoting, or if they are selling the website.

    There are definitely a lot of opportunities here.

    I am sure my method is not the only one in finding high-traffic, low-monetization websites.
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    • Profile picture of the author Steve B
      Cam,

      I don't know what you consider "high traffic" sites . . . but there are people coming to this forum all the time complaining that they're getting lots of traffic to their sites with very little monetary rewards. These folks would be prime targets, IMO, for a marketer that was good at understanding how to monetize various niches.

      You need to be very careful because all niches are not equal. You can't just assume that a site that is getting high traffic will also give high profit. Some niches just don't have the type of prospects in their audience that freely spend money.

      Also be very careful when using Alexa. Too many marketers think a low Alexa number is a very positive sign. Often, in my experience, sites that are not low in Alexa ranking are much more desirable and profitable than some with better Alexa rankings. There are much more reliable ways to assess traffic and popularity rankings than Alexa. I don't use it at all.

      If I were you, I would focus in on a niche that you have some expertise in so that you could evaluate "the why" about lots of traffic vs. little income. If you're dealing in a niche where you have good experience, you will better understand the market trends, the products that are being sold, and the wants and needs of the prospects in the niche. It will be easier to see why a site is not making the money it could with certain changes.

      The best to you,

      Steve
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