How do you balance optimizing a traffic source vs. diversifying with a new one?
I've heard a lot of advice when one asks about traffic source diversification...you likely haven't optimized your most profitable one enough.
That said, I believe there's a point where spending your own attention to optimize the traffic source yields diminishing returns compared to working on a new source.
So here comes my questions:
1. How do you evaluating whether you are getting diminishing returns compared to teaching the process to a virtual assistant so that you can work on a new traffic source? Evaluating whether you have significant tests remaining?
2. Do you focus on optimizing one source at a time, and then move on to another traffic source once continual optimization leads to diminishing returns?
3. How many sources in the long term do you usually end up with? 3, or as many as your team can handle concurrently?
Hope these questions don't sound too hypothetical.
Sid Hale
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