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Publicity

by Raymond T
5 replies
I understand most energy on this forum is spent talking about SEO, online marketing and list building. However, would anyone be interested in a WSO about getting publicity?

My stance has always been, anyone can buy ads. Publicity should be your top priority.
#marketing #public relations #publicity #wso
  • Profile picture of the author Houlian
    I would be interested. I think that would be a unique product that certain people could benefit from. I don't think it would appeal to 'the masses', but it's definitely a cool niche idea. I saw recently a WSO about fixing your credit, which I thought was weird to see as a WSO but appears to be doing well? Sometimes it's the unique ideas that get great sales.
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  • Profile picture of the author kdrinky12
    Publicity for what though? Websites, offline businesses, individuals. I'd like to know what it's for.
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    • Profile picture of the author Raymond T
      It would be a short guide to getting press for your venture and could easily be applied to virtually any business or project.
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      Web developer by trade with a flare for digital marketing and a taste for fine craft brews.

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      • Profile picture of the author Steve B
        What you're talking about is traffic. Getting visitors to your web site, your offer, your content, your business.

        Traffic has long been an important component of Internet marketing.

        Publicity for branding, for exposure, for social proof, for residual traffic is important to any business.

        My opinion is . . . publicity is important, but for your product to be of maximum interest here (to Internet marketers), you need to focus your product on how to get publicity that will translate into more web site traffic to a person's online business.

        Steve
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  • Profile picture of the author Randall Magwood
    Whenever i hear the word "publicity", i think of being on Oprah (when the show was still active). You could launch a new product, go on Oprah with it, then BOOM.... 24 hours later you've made more money than Oprah.

    I associate brand building and market awareness as a "guru" or "expert" with publicity. I know i can easily deceive the newbie reading about me on the internet into thinking that i'm the *real deal* (because i am).... but i dont care AT ALL about it. I just want the money.

    That should be everybody's focus here. Fastest way to get it is by paid advertising.
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