Is This Niche Too Competitive?

20 replies
Hey guys thanks for taking the time to read this thread,

Recently, I was doing some keyword research for a new niche website and I found a niche that I am really passionate about and it is also profitable too. However, I did some SEO Competition analysis on market samurai and the following results came up.

Image of SEO analysis HERE


I have chosen a niche within the 'food' sector. However, if you look at the image you will see the top 10 results in Google are all well established websites that have an old domain age. They also have lots of backlinks to their website. However, none of the websites are 'specific' to my niche, they are very general websites such as "food.com". Also, even though the website has lots of backlinks, they have few backlinks pointing to the specific page which ranks number 1. (This is the BLP column).

So do you think that this niche is too competitive, or do you think it is possible to rank in the top 10.

Thanks so much for reading this far, I really appreciate it,

Sam.
#competitive #niche
  • Profile picture of the author Steve B
    Sam,

    You really should read the rules of the forum before you start a thread.

    What do your images and links have to do with your competitive analysis?

    Steve
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    • Profile picture of the author Sam Fly
      The image is simply a screenshot from Market Samurai, I tried uploading the image but the quality was poor.

      So do you think that the niche is too competitive or no?

      Many thanks,

      Sam
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  • Profile picture of the author onSubie
    It doesn't look terrible.
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  • Profile picture of the author Sam Fly
    Does anyone have any suggestions?
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  • Profile picture of the author yragcom1
    You'll never crack the top five without some major linkage. You've got nothing but authority sites in the top five, which plays more into the SERPs than even a PR4 site (at position 7). You'd have to find a pre-existing site with a pretty big dose of CT/TF, and some heavy hitting links to get any top 3 traffic from that search.
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    • Profile picture of the author Sam Fly
      [DELETED]
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      • Profile picture of the author Elvis Michael
        Noooooooo. No, no, no.

        Don't abandon the idea just yet, if that's what you're thinking.

        Many of us here used to be like this. We would quickly abandon a potentially good business just because the first page of Google was packed with competitive sites.

        You must look at Google and SEO as a bonus benefit, but nothing more. If Google brings in the traffic, then great. If not? Then screw it -- as your primary traffic sources should be a mixture of PPC, social media, and/or list building -- to name a few.
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  • Profile picture of the author RonBartling
    Are you trying to sell a specific product or do you want to monetize your site in other ways? If trying go sell a specific product concentrate on keywords with buyer intent. Authority sites tend to be informational so they shouldn't be your direct competitors for rank if you are selling a product.
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    • Profile picture of the author Sam Fly
      Originally Posted by RonBartling View Post

      Are you trying to sell a specific product or do you want to monetize your site in other ways? If trying go sell a specific product concentrate on keywords with buyer intent. Authority sites tend to be informational so they shouldn't be your direct competitors for rank if you are selling a product.
      My intention was to monetise it through Adsense as the CPC is suggested at around £2 per click. My website was meant to be an information based site not a product website.
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  • Profile picture of the author RahimaMal
    Competitive? No
    Profitable? No

    Go where the competition is.... Even if there is too much competition, If you can learn from the professionals and learn to differentiate yourself, you can succeed.

    My mentor always says, "Go where the money is". His always right about this, and he has generated a couple of millions online.
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    • Profile picture of the author The Niche Man
      You did say none of the similar websites are specific to your niche and the market is profitable. So ... that's a good sign! Maybe not so much if you insist on trying to go head-to-head with well established websites that have an old domain age and lots of backlinks.

      But there's more than one way to "skin a niche" in my opinion.

      You're just focusing on Google page rank to determine the viability of your niche or whether you should take action. But it's not the only game in town. And it should never be the only bullet in your chamber for the reasons you've already discovered, plus many more I could easily warn you about.

      Don't limit yourself. There's at least 7 more ways to exploit a niche idea besides trying to get ranked in Google. Even if other sites are locked in or dominate the 10 Google results. So what (laughing)?

      Here's one quick one.

      1. Create your own niche! If you haven't done it already -find out (research) what your target market is lacking and create a product, service or helpful information to supply it.

      Or differentiate what you already offer by finding unmet, under-served or neglected need your competitors are neglecting or under-serving that you can provide.

      2. Then market your site via CPC as you planned or other methods and focus on building your list of people who appreciate the unique benefits (i.e product, service or information, etc.) you offer. Then over-deliver on your unique information, product or service.

      By building a targeted list you won't be so Google page rank dependent.

      In fact, considering your situation, that may be a better initial course of action than trying to rank on Google page one right now.

      If your information is unique, helpful or engaging enough Google will Find You FIRST. It's happened to me many times. - Something to consider.
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  • Profile picture of the author Tyler Pratt
    No niche is too competitive, if people are buy then anyone can enter and sell to that mareket.

    The trick is standing out from the rest of the crowd.
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  • Profile picture of the author zdebx
    What you are doing now is already an epic fail, because you are trying to build a business based on the fact that you'll be relying on your rankings in Google for traffic...

    Knowing Google, SEO in general and how often rankings fluctuate, do you really think it would be a reliable and consistent business model? Of course not.

    Doing SEO as the only method for traffic is long dead, so don't spend too much time analyzing search engine results, because that should be the least of your worries. Instead focus on producing real genuine content, building a list, possibly creating your own product and diversifying your traffic sources as much as possible.
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    • Profile picture of the author The Niche Man
      Originally Posted by zdebx View Post


      Doing SEO as the only method for traffic is long dead, so don't spend too much time analyzing search engine results, because that should be the least of your worries.
      I wouldn't go as far as saying SEO is dead. At least don't say that in the SEO section. But I will say it's not as dependable as a business model as it used to be, they're more dependable ways to start an I. M venture. How's that for a Politically Correct answer ?

      Originally Posted by zdebx View Post

      Instead focus on producing real genuine content, building a list, possibly creating your own product and diversifying your traffic sources as much as possible.
      That's 10 times more dependable (and less tears) than messing around exclusively with SEO and Google.
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  • Profile picture of the author diggbay
    As per your picture, I think You can come under 10 positions in google
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  • Profile picture of the author Randall Magwood
    Are you emotionally attached to this niche? If you have to question it, i would walk in a different direction, and sell something to "pot belly pig owners" or something.

    In truth the competition is kind of irrelevant, but at the end of the day, just go where the money is.

    Small stupid niches like "grow your breasts naturally" or "get rid of man boobs". etc.

    Read the responses from others on this thread. What do you think would be the easiest sell - even with no SEO?
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  • Profile picture of the author MikeFriedman
    Despite what you may have been led to believe, Market Samurai does not provide any useful information for judging competition. That tool is a total waste of time. Complete POS.

    There is nothing in that image that tells me anything about the competition. You need to look at things like link quality, link structure, anchors, etc. MS gives you none of that.
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  • Profile picture of the author zdebx
    The Niche Man,

    Well, I do agree to a certain degree with you about SEO not being dead, but it's just such a volatile industry, that it's just not even worth investing your time in it.

    Yes, if you do some keyword research, carefully structure your articles, get some good backlinks, yes you will get ranked for X terms, but how long is going to last? A month, 2 months, 3 months?

    Are you going to sit there eating your nails hoping for Google not to slap your site because of "over-optimization" or "excessive use of anchor-texts" or some other non-sense? Really?

    Been there, done that. Thank you, but no thank you.
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    • Profile picture of the author The Niche Man
      Originally Posted by zdebx View Post

      The Niche Man,

      Well, I do agree to a certain degree with you about SEO not being dead, but it's just such a volatile industry, that it's just not even worth investing your time in it.

      Yes, if you do some keyword research, carefully structure your articles, get some good backlinks, yes you will get ranked for X terms, but how long is going to last? A month, 2 months, 3 months?

      Are you going to sit there eating your nails hoping for Google not to slap your site because of "over-optimization" or "excessive use of anchor-texts" or some other non-sense? Really?

      Been there, done that. Thank you, but no thank you.
      zdebx:
      Actually, I agree with you (see post 13) for all the reasons you stated above and more. But that's still the go-to place for millions of newbies who read out-dated information and vets longing for the good old days. But there is still money being made by SEO consultants, and of course people selling information products on How to "Make Money with SEO".
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  • Profile picture of the author FreedomBlogger
    The food niche is not very competitive and there are so many long tail keywords to rank for.

    You just have to find these long tail keywords and also analyze the traffic to it.

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  • Profile picture of the author writeaway
    If you're targeting a sub-niche, it won't be too competitive

    Indeed, the fact that there are several well established players ahead of you gives you a competitive ADVANTAGE

    How?

    You can reverse engineer their backlinks

    You can offer better sub-niche targeted content

    Get out there and do SEO outreach and you'd be surprised as to how you can dominate your non-targeted competitors
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