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Can anyone help? I'd like to create an online course!

by echidna
6 replies
Hi there,

I'm wanting to create an 6 week email course (which links to hosted content) to help local small businesses with their digital marketing. I haven't started yet!

What are the best resources out there? Also - if you have had experience creating a successful course, I'd love to hear from you!

Thanks!
#create #online
  • Profile picture of the author Jason Kanigan
    Do you...

    ...have skills with digital marketing?

    ...have experience helping local small businesses with digital marketing?

    ...know how to organize, record and publish your knowledge and experience with this subject?

    These are things I'd want to see more of before you take it further.

    I think you should get more specific. "Digital marketing" is a pretty vague term.

    Are you wanting to pay for a platform to host your program, or will you put it on your own membership site? You could even deliver it by dripped email.

    Again, I'd like to see more specifics from you. Right now your idea sounds just that--an idea. And it's an idea MANY people have had, some have executed upon, and a few are doing well with. Lots of competition and MEDIOCRE competition. What do you have that is exceptional?
    Signature
    >> How To Grow Your Online Business [FREE Training Video, No Opt-In, from 10+ Year Vet]

    >> For Agency Founders: The Fast Shortcut To Selling SEO, Leadgen, Webdesign & Other Services
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  • Profile picture of the author Mr Lim
    Online course, do you mean Udemy?
    Couldn't help I know really little information on this area, but I see people use Udemy.
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  • Profile picture of the author Randall Magwood
    Originally Posted by echidna View Post

    Hi there,

    I'm wanting to create an 6 week email course (which links to hosted content) to help local small businesses with their digital marketing. I haven't started yet!
    Just get an autoresponder, and put 6-weeks worth of email content in there. Lead these offline business owners to your squeeze page, and let the email autoresponder run its course. Or am i misunderstanding?
    Signature
    ==>> Free book reveals make money with affiliate marketing
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    • Profile picture of the author BigFrank
      Banned
      Oh, well. All explained in one sentence. No need for creating that course, now. :-)

      Cheers. - Frank
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      • Profile picture of the author TheGMa
        @Big Frank: LOL *gasping for breath*

        I have to write a whole series of courses over the next 2 years and dropped in here to see if there was any new info.

        To the OP: Jason Kanigan asked the right questions, the ones you have to ask yourself in order to build any sort of righteous course outline on which to build a useful course.

        Your course has to be written from the viewpoint of your target market, and the system you use to proliferate your course has to be one that your target market has the time to read.

        As a one-time small business owner, I can tell you right off that running a biz doesn't leave time for lounging around a bunch of emails. Whatever you present has to be taught in snappy, short bursts so that your market can be interrupted and want to come back. Like a splashy presentation.
        ----------------------
        Um, why should I be reading this, click, next point, click, oh wow - that's just what I need ...go answer the phone, take care of a customer, grab lunch on the go, ... now where was I...? Oh yeah, how to make Internet customers crave my store.
        --------------------------

        Randall Magwood is correct, giving you an excellent suggestion, and there are other ways to go about it.

        But one thing is for certain: until you've built your course on plain paper (MS Word, for example, or Open Office) or built it on a spread sheet (one of my favorite tools), there's no point in spending money on a program that will format the style of teaching you want to use.

        The style of teaching you want to use is the one that will most appeal to your market (call 'em and ask 'em - no point in guessing) and will play the biggest part in deciding which system to invest in.
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