Getting about 4 million pageviews a month, should I sell for my own ads?

25 replies
Hi!

I run a website that gets about 4m pageviews a month. I am using Adsense but only earning about 3K a month. Should I look for advertisers to sell their ads directly on my site? If so, where do I find them? I am a beginner at all this. My website is under the humor/viral category.
#ads #million #month #pageviews #sell
  • Profile picture of the author Tom Addams
    I wouldn't waste your time with AdSense in this niche.

    1. Ensure you're capturing opt-ins.
    2. Monetization ideas: CPA offers, t-shirts, amazon, and yes ad space.

    You should also be using that traffic to grow bigger. I never see this talked about and it's essential.

    Those numbers can be used to grow...

    1. Other websites
    2. Social platforms
    3. Video channels
    4. Other lists

    Just some ideas.

    Cheers,

    Tom
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    • Profile picture of the author Hlewagastiz
      Originally Posted by Tom Addams View Post

      I wouldn't waste your time with AdSense in this niche.

      1. Ensure you're capturing opt-ins.
      2. Monetization ideas: CPA offers, t-shirts, amazon, and yes ad space.

      You should also be using that traffic to grow bigger. I never see this talked about and it's essential.

      Those numbers can be used to grow...

      1. Other websites
      2. Social platforms
      3. Video channels
      4. Other lists

      Just some ideas.

      Cheers,

      Tom
      Hi!

      Thank you for your informative reply Tom!

      Seeing as my website is very general I could basically feature ads for anything and nothing and therefore it's hard to know where to start. Is there a place or a forum where I can come in contact with bigger companies who customarily place ads on high traffic websites?
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  • Profile picture of the author jasondinner
    I replied to your identical thread in the ad networks section but figured I would paste it in here too just in case one or the other gets deleted.

    I would do this before you start reaching out to advertisers

    Originally Posted by jasondinner View Post

    Add more publisher networks to your site in strategic places.

    Also see if you can optimize the adsense units you have now. Maybe they are not in the best location.

    Who knows, a couple of tweaks to just your adsense units alone could add another $1K or more per month. I've seen it happen before.

    Other networks you can try on your site is Content.ad, Taboola, and Outbrain. Having any one of those at the end of your posts can add anywhere from $1-$5 RPM to your earnings.

    Also Media.net is solid too.

    Just think doing some tweaking and adding more networks on your site can add another $2 RPM (just guestimating of course) to your overall earnings.

    That would mean another $8K. That is a nice bump.
    I will add that based on what you said you got in adsense revenue, your RPM was only about .75.

    I haven't seen your site and where you have your adsense units, but I would venture to say you can get more out of adsense by changing to mobile optimized units and changing the placement of the units. That's just one example of a tweak you can make.
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  • Profile picture of the author writeaway
    You may want to copy UPWORTHY's monetization strategy

    Don't show any ads on your site BUT...

    Use a popup that reminds people to join your mailing list

    Conduct regular surveys to get the inside scoop on your demographic profile as well as niche preferences

    Armed with that info, look for advertisers looking for SOLO ADS in certain niches
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  • Profile picture of the author FreedomBlogger
    wow that is a nice number!

    Way to go!

    Okay, I would suggest you to start selling Ad Space.

    There are a few good sites to find interested advertisers.

    Here is one good site I recommend:

    https://buysellads.com

    You should also take some good time to do a research and find sites like the one I mentioned.

    Hope this helps!

    Keep up the great work!
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    • Profile picture of the author Hlewagastiz
      Originally Posted by FreedomBlogger View Post

      wow that is a nice number!

      Way to go!

      Okay, I would suggest you to start selling Ad Space.

      There are a few good sites to find interested advertisers.

      Here is one good site I recommend:

      https://buysellads.com

      You should also take some good time to do a research and find sites like the one I mentioned.

      Hope this helps!

      Keep up the great work!
      Thanks man ! I'll check it out
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      • Profile picture of the author ahounddog
        How are you getting so much traffic? And what countries? Seems that it would earn more than 3K/month from AdSense.
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  • Profile picture of the author jbreeden
    I would go for affiliate sales in T-Shirts and such. Look at dilbert.com and see the advertising there.

    I would not do a pop-up as it may turn off some of your visitors definitely get a list going with incentives to join. Gather the niche info etc. Even if you don't gather niche info you could still send out Video of the day emails and such. The traffic should go up.
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  • Profile picture of the author masterjobs
    PM me, I got a solution for you.
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  • Profile picture of the author heavenswebmaster
    I totally agree with TOM, that would be a great way of maximizing profits.

    Specially CPA offers, from networks like Mundo Media, Neverblue, Maxbounty, etc.

    cheers
    Peter

    Originally Posted by Hlewagastiz View Post

    Hi!

    I run a website that gets about 4m pageviews a month. I am using Adsense but only earning about 3K a month. Should I look for advertisers to sell their ads directly on my site? If so, where do I find them? I am a beginner at all this. My website is under the humor/viral category.
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  • Profile picture of the author banx63
    Hey man, cool numbers.

    Don't ditch adsense just yet. Depending on seasonal things, demographics, countries plus a lot more your revenue can change. We had 1 post generate over $14,000 alone from Adsense. Just 1 post. But then as you say, some months we struggle to make half that - its up and down.

    Some solid info in here about using other ad networks where you can. Taboola would be happy to set you up, their minimum for a site is 500,000 page views a month so you are good there. On average you get about $0.05 per click, people tend to click them as they are not views as ads....

    T-shirts is an excellent move too - we also do this. We use sunfrog because unlike teesring etc the links are permanent and you will see sales coming in from all over once you get a few posts going. Think niche - if you run a humour post around a particular subject pick a tee in the same niche and slap your aff link on it for commissions up to 40% on each sale.

    Hook me up if you want to chat further - I am finding it hard to speak with like-minded people on this. I have a FB group (signature) around this subject (for earners), come and join us. Its a small group where we just share ideas and stuff...


    Originally Posted by Hlewagastiz View Post

    Hi!

    I run a website that gets about 4m pageviews a month. I am using Adsense but only earning about 3K a month. Should I look for advertisers to sell their ads directly on my site? If so, where do I find them? I am a beginner at all this. My website is under the humor/viral category.
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  • Profile picture of the author Hlewagastiz
    What kind of money would my site be worth if I were to sell it? Not considering, just curious
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  • Profile picture of the author ahounddog
    Here's an example of a viral site on flippa:

    https://flippa.com/3168652-viral-sit...king-45-046-mo

    They were driving the traffic from somewhere other than FB, primarily -- using ads.

    Are you using ads to drive traffic to your site?
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    • Profile picture of the author Hlewagastiz
      Originally Posted by ahounddog View Post

      Here's an example of a viral site on flippa:

      https://flippa.com/3168652-viral-sit...king-45-046-mo

      They were driving the traffic from somewhere other than FB, primarily -- using ads.

      Are you using ads to drive traffic to your site?
      Yes I use Facebook ads to drive traffic. Does it say how much that site sold for?
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      • Profile picture of the author ahounddog
        It did not sell in that auction. I don't know what ever happened to it. The reserve was over $100,000, I believe. One guy in the comments was crapping on it, saying he owned basically the same site and that such a site isn't worth even 20k because it doesn't have much built-in value -- once you stop the ads, the money stops. I don't know if that's true or not.

        One thing, though: The seller believed he was being smartpriced.

        Also, the seller had PDFs of his analytics and earnings and everything, so it was pretty interesting.

        So do make money on actual arbitrage of FB ads/Adsense? Or does the profit kick in because of shares/virality?

        Also, I'm curious about whether FB's clampdown on reach is having much of an effect on your traffic?
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  • Profile picture of the author Nisip
    Banned
    with 4 millions pageviews per month , you can be making easily 30,000.00 - 100,000.00 USD per month
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    • Profile picture of the author Hlewagastiz
      Originally Posted by Devilfish168 View Post

      wow not bad,

      mind to ask how long your website?

      next your traffic source from organic seo ? or you have use paid traffic?
      Originally Posted by Nisip View Post

      with 4 millions pageviews per month , you can be making easily 30,000.00 - 100,000.00 USD per month
      Holy hell, how?
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  • Profile picture of the author wdfsinap
    how much do you want to sell your website?
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  • Profile picture of the author Devilfish168
    Originally Posted by Hlewagastiz View Post

    Hi!

    I run a website that gets about 4m pageviews a month. I am using Adsense but only earning about 3K a month. Should I look for advertisers to sell their ads directly on my site? If so, where do I find them? I am a beginner at all this. My website is under the humor/viral category.
    wow not bad,

    mind to ask how long your website?

    next your traffic source from organic seo ? or you have use paid traffic?
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    • Profile picture of the author Hlewagastiz
      Originally Posted by Devilfish168 View Post

      wow not bad,

      mind to ask how long your website?

      next your traffic source from organic seo ? or you have use paid traffic?
      It's 7 months old and basically exploded
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  • Profile picture of the author escribe
    Be sure that you have a clearly defined market who your site is after. It's difficult to sell ads to people if their target market is not one who would visit your site. As long as you're adding value and they see that you are doing so, while knowing their market will gain some benefit then you're good to go!
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  • Profile picture of the author QuoteAlligator
    $3,000 a month is very good for a beginner!! CPM rates in the humor niches are very low so Adsense is probably the best way to monetize.
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  • Profile picture of the author TobiasThomsen
    You can make very good amount of money with pop ads.

    I recommend you to checkout this network
    PopCash.Net - The Popunder Network
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