Good name for a blog for a Boat Parts Website?
I'm currently doing internet marketing for a marine accessories /boat accessories site.
They sell boating electronics, parts, accessories, etc.
I said we should add a blog to the site, in order to produce content, and we are in the process of doing so.
However, now they have decided that they do not like the word "blog", and that it is too plain for them. So, not quite sure of what could be a good, short, term to name the "blog".
Was thinking "Product Info", but they didn't like it too much.
Anything good you can think of? I will most likely be writing about descriptions of new products that come in, and try and gain ranking for different parts/electronics they sell.
I don't want it too long, and I don't want to distract buyers too much, as the link will be on the home page at the top. (It most likely won't be prize winning writing - I know nothing about boating). So the main goal will be to attract traffic, and get them in the store.
Any ideas?
West Marine has "West Advisor" for instance.
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